Member blog: Turning Legacy TV Roads into Programmatic Superhighways
Author: Kyra Steegs, Senior Director Video, Improve Digital Contributor: Shivara ten Berge, Product Consultant TV Inventory & Data Trading, MediaKind For years, full programmatic TV has […]
Read More »Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 4
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency & Consent Framework. […]
Read More »Member blog: Quality and Viewability blog series: What is quality media and why is it important?
In this blog series, IAB Europe’s Brand Advertising Committee and its members explore key perspectives and the latest developments in […]
Read More »Member blog: Capital Communication
Abbie Clement, Head of Content, iubenda In this article, Abbie Clement, Head of Content at iubenda, takes a look at […]
Read More »The CNIL’s VECTAURY Decision and the IAB Europe Transparency & Consent Framework
On 30 October, the French data protection authority (CNIL) published a notice declaring that French start-up company VECTAURY failed to […]
Read More »Member blog: Digital Measurement: An Underutilised Growth Enabler
Phil Sumner, Global Media Insights Director, Teads Growth of digital advertising is being held back; that is one of the […]
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