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IAB Europe Press release: Proposed ePrivacy Regulation Fails To Improve Cookie Rules

Bjorn Bojen
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10/01/2017
Brussels, 10 January 2017 – The Interactive Advertising Bureau Europe (IAB Europe) is dismayed by the European Commission’s proposal for a […]
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European publishers, the digital advertising industry and direct marketers have expressed serious concerns about the ePrivacy Directive review

Bjorn Bojen
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09/01/2017
On 22 December 2016, European publishers (EMMA, ENPA, EPC, NME), the digital advertising industry (IAB Europe), direct marketers (FEDMA), advertisers […]
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Member News: IAB UK appoints Jon Mew as CEO

Bjorn Bojen
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05/01/2017
London, 5 January 2017. The Internet Advertising Bureau UK has named Jon Mew as its new chief executive. Mew has […]
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IAB Europe White Paper: Native Advertising and Content Marketing

Bjorn Bojen
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08/12/2016
Today’s consumers are bombarded with advertising messages which could mean up to 5,000 messages each day. Combine this fact with […]
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How to Comply with EU Rules Applicable to Online Native Advertising

Bjorn Bojen
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07/12/2016
IAB Europe has prepared Guidance on how to comply with EU rules applicable to online native advertising and content-based advertising. […]
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Online advertising driven by mobile in H1 2016 to €18.6bn, latest AdEx Benchmark study reveals

Bjorn Bojen
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23/11/2016
Brussels 23 November -  IAB Europe, in collaboration with IHS Markit, has today published the AdEx Benchmark H1 2016 study. […]
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Blog

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Virtual Programmatic Day Wrap Up!

Georgia Cook
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20/05/2022
Well, that's a wrap on the first Virtual Programmatic Day of 2022! The event brought together industry experts and thought-leaders […]
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Diversity & Inclusion Blog Series: A Q&A on the importance of Diversity & Inclusion in the Digital Advertising Workplace with IAB Europe’s Programmatic Trading Committee

Lauren Wakefield
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19/05/2022
Across the month of April, IAB Europe kick-started key topics of corporate responsibility in the digital advertising industry. A lack […]
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IAB Europe’s MIXX and Research Awards Shortlist of Finalists Announced

Georgia Cook
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17/05/2022
IAB Europe is delighted to announce the shortlist of finalists for the prestigious MIXX Awards Europe and IAB Europe Research […]
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Meet the Interact Speaker - Artur Semionov, Director of Product & Innovation at Xaxis EMEA

Georgia Cook
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12/05/2022
On the 25th and 26th of May, IAB Europe will host its flagship event Interact in Madrid. In partnership with […]
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That’s a Wrap! Check Out The Latest Virtual CTV Day Highlights

Georgia Cook
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05/05/2022
On 27th April, IAB Europe hosted the first Virtual CTV Event of 2022, and with over 200 people in attendance, […]
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Member Guest Post with Novatiq -Analysing McKinsey’s Post Third-Party Cookie Strategies - Going Beyond Owned Intelligence

Lauren Wakefield
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27/04/2022
In this week's member-guest post we hear from Tanya Field, Co-Founder, and CPO of Novatiq, as she analyses McKinsey's recent […]
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