Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Press Release: IAB Europe launches Connected TV White Paper The paper examines key opportunities and challenges such as growth of advertising, measurement and creativity

Bjorn Bojen
|
06/12/2018
Brussels, 6 December - IAB Europe, the leading European-level industry association for the digital advertising ecosystem, is today launching a […]
Read More »

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 5

Bjorn Bojen
|
06/12/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency and Consent Framework. […]
Read More »

Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 4

Bjorn Bojen
|
27/11/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency & Consent Framework. […]
Read More »

IAB Europe White Paper: Programmatic Native Advertising

Bjorn Bojen
|
26/11/2018
Native advertising spend is expected to reach $85.5 billion by 2020, double the current level. Indeed, the growth of digital […]
Read More »

IAB Europe Survey: What is driving digital video advertising adoption

Bjorn Bojen
|
23/11/2018
Digital video advertising is experiencing strong growth; spend in digital video advertising grew by more than 30% and programmatic video […]
Read More »

IAB Europe Press Release: IAB Europe publishes first edition of the Human Capital in the Digital Environment Report

Bjorn Bojen
|
21/11/2018
Brussels, 21 November 2018 – IAB Europe has today published the inaugural edition of the Human Capital in the Digital […]
Read More »
1 … 38 39 40 41 42 … 74

Blog

VIEW ALL BLOG POSTS

Programmatic Perspectives Omnichannel FAQ Blog - What it is, What it’s Not.. and How and Why You Should Implement it As Part Of Your Programmatic Strategy

Amy Mazzola
|
28/02/2024
IAB Europe’s Programmatic Trading Committee has put together this handy FAQ to demystify common questions on omnichannel strategies. In this […]
Read More »

IAB Europe Unveils Findings on Digital Advertising Industry's Readiness for Post Third-Party Cookie Era

Amy Mazzola
|
22/02/2024
Less than a year remains until the deprecation of third-party cookies in Chrome, marking a significant shift in the digital […]
Read More »

Want To Join The IAB Europe Team? We Have a New Role – Digital Advertising Product Manager

Amy Mazzola
|
22/02/2024
IAB Europe has an opening for a full-time Digital Advertising Product Manager to support the team and the development and […]
Read More »

Programmatic Perspectives Monthly Blog with David Bauckmann on Supply Chain Complexities

Amy Mazzola
|
20/02/2024
Introducing the debut of IAB Europe’s Programmatic Trading Committee's monthly blog series! Every edition will feature a guest contribution from […]
Read More »

Our Annual Brand Safety Industry Poll is Here! Have your say and win a €200 Voucher

Amy Mazzola
|
12/02/2024
It’s that time of year again. Have your say in IAB Europe’s annual brand safety poll.  Since numerous high-profile incidents […]
Read More »

Become a Fountain of Knowledge: Explore Our New Resource Hubs Today!

Lauren Wakefield
|
07/02/2024
Ever wanted to find a certain resource on a specific industry topic but haven’t known where to start? Look no […]
Read More »
1 … 38 39 40 41 42 … 118
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram