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IAB Europe Releases New Study on the Adoption of Addressability and Measurement Solutions Across Europe

Lauren Wakefield
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26/11/2025
68% cite cross-platform data access as their top challengeOver 50% are testing or adopting Data Clean Rooms and Unified IDs […]
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IAB Europe Sends Letter to the EDPB on the Initiative to Organise a Stakeholder Event on Anonymisation and Pseudonymisation Following the CJEU Ruling in EDPS v. SRB

Lauren Wakefield
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19/11/2025
Brussels, Belgium, 17th November 2025: IAB Europe - together with ACEA (European Automobile Manufacturers’ Association), Connect Europe, EACA (European Association […]
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MIXX Awards Europe 2025 Shortlist Announced

Nicole Laleva
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17/11/2025
Recognising and celebrating Europe’s best digital advertising campaigns Winners Will be Announced on 27th November at IAB Europe’s Virtual MIXX […]
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IAB Europe Responds to the EDPB Public Consultation on Draft Guidelines 3/2025 on the Interplay Between the DSA and the GDPR

Lauren Wakefield
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31/10/2025
Brussels, Belgium, 31st October 2025 – IAB Europe, together with Alliance Digitale, BVDW, IAB Italia, IAB Polska, IAB Spain, and […]
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IAB Europe Submits Response to the European Commission’s Public Consultation on the Digital Fairness Act

Lauren Wakefield
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27/10/2025
Brussels, 27th October 2025 – On 23rd October, IAB Europe submitted its response to the European Commission’s public consultation on […]
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IAB Europe Opens Public Comment on Updated Commerce Media Measurement Standards and New Flexible Ad Size Guidelines for Retail Media Networks

Lauren Wakefield
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09/10/2025
9th October 2025, Brussels, Belgium - IAB Europe, the leading European-level association for the digital marketing and advertising ecosystem, today […]
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Blog

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All You Need to Know About the Transition to TCF v2.3

Lauren Wakefield
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15/12/2025
The Transparency and Consent Framework (TCF) Version 2.3 was released on 19th June 2025, marking a significant advancement for resolving […]
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A Festive Peek Behind the Scenes at the 2025 MIXX Awards Europe

Nicole Laleva
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11/12/2025
In this post, our Marcoms and Events Officer, Nicole Laleva, shares her first-hand experience from this year’s MIXX Awards Europe, […]
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CTV 2026 on Demand: The Complete Three-Part Predictions Series from Our CTV Working Group

Lauren Wakefield
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05/12/2025
Over the past week, we’ve published a three-part mini-series featuring insights from members of our Connected TV (CTV) Working Group. […]
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Connected TV in 2026 - Predictions from Our CTV Working Group (Part 3)

Lauren Wakefield
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05/12/2025
Welcome to the final part of our Connected TV (CTV) 2026 predictions series. Our CTV Working Group’s predictions spotlight both […]
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Connected TV in 2026 - Predictions from Our CTV Working Group (Part 2)

Lauren Wakefield
|
03/12/2025
Welcome to part two of our Connected TV (CTV) 2026 predictions series. Our CTV Working Group’s predictions spotlight both the […]
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Connected TV in 2026 - Predictions from Our CTV Working Group (Part 1)

Lauren Wakefield
|
01/12/2025
Our Connected TV (CTV) Working Group’s 2026 predictions spotlight both the challenges and opportunities shaping CTV. To dive deeper, we’ve […]
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