Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Publishes Q&A on the Digital Advertising Supply Chain

Lauren Wakefield
|
07/08/2025
7th August 2025 – Brussels, Belgium: IAB Europe has published a new Q&A to explain the roles and functions of […]
Read More »

IAB Europe Shares Positions on GDPR and ePrivacy Simplification

Lauren Wakefield
|
23/07/2025
23rd July, 2025, Brussels, Belgium - As part of the European Commission's ongoing efforts to reduce regulatory burden and strengthen […]
Read More »

Entries Now Open for the 2025 MIXX Awards Europe

Lauren Wakefield
|
18/07/2025
Celebrating Future Proof Creativity in Digital Advertising 18th July, Brussels, Belgium - IAB Europe is thrilled to announce the launch […]
Read More »

IAB Europe Releases Latest Attitudes to Retail Media Report Revealing Key Trends, Challenges, and Opportunities

Lauren Wakefield
|
15/07/2025
Share of Media Buyers Working with 4-6 Retail Media Networks (RMNs) More Than Doubled in 2025, Driven by First-Party Data […]
Read More »

Advertising Industry Calls on the European Commission: Recognise Existing Digital Rules Ahead of the Digital Fairness Act

Lauren Wakefield
|
14/07/2025
BRUSSELS, Belgium, 14th June 2025 – IAB Europe, together with a broad coalition of advertising industry associations, has called on […]
Read More »

Announcing the New Chair and Vice Chair of IAB Europe’s Policy Committee

Lauren Wakefield
|
11/06/2025
IAB Europe is delighted to announce the appointment of Jacob Dexe, Public Affairs Manager at IAB Sweden, as the new […]
Read More »

Blog

VIEW ALL BLOG POSTS

Commerce (including Retail) Media Measurement Standards V2 - Open for Public Comment

Lauren Wakefield
|
09/10/2025
Standardisation is crucial to unlocking efficiency, consistency, and trust in Retail and Commerce Media. Developed by our Retail & Commerce […]
Read More »

Flexible Ad Size Guidelines for Retail Media Networks - Open for Public Comment

Lauren Wakefield
|
09/10/2025
As Retail Media continues to grow, traditional ad formats often fail to integrate smoothly within retailer websites. This has led […]
Read More »

New IAB Europe's Attitudes to Digital Advertising Survey Now Open!

Nicole Laleva
|
06/10/2025
The latest edition of our Attitudes to Digital Advertising Survey is now open! As a valued member of the digital […]
Read More »

LEAF 2.0: Major Updates to IAB Europe’s Platform for Sustainable Digital Advertising

Nicole Laleva
|
30/09/2025
IAB Europe is pleased to introduce a major update to our LEAF platform, further strengthening its ability to support stakeholders […]
Read More »

Advancing Retail Media Standards: Highlights from Our Q3 Retailer Council Meeting in Amsterdam

Nicole Laleva
|
29/09/2025
On 23rd September, our members of our Retailer Council  gathered at the Ahold Delhaize headquarters in Amsterdam for our Q3 […]
Read More »

That’s a Wrap! Retail Media Impact Summit: A Day of Insights, Action & Collaboration in the Heart of Amsterdam

Lauren Wakefield
|
25/09/2025
On 24th September, Amsterdam set the stage for our inaugural Retail Media Impact Summit 2025, where more than 150 senior […]
Read More »
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram