Interactive Advertising Bureau


Data Act vs GDPR: Industry Representatives Warn of Conflicts and Call for a Level Playing Field

Lauren Wakefield
27th April 2023. Brussels, Belgium: IAB Europe, the leading European-level association for the digital advertising and marketing ecosystem, signed today […]

IAB Europe Obtains Suspension of TCF Action Plan Implementation Due to Ongoing Proceedings

Lauren Wakefield
BRUSSELS, BELGIUM - 15 March 2023: IAB Europe confirmed today that the APD has voluntarily suspended the six-month implementation period […]

IAB Europe Announces Results of its 2023 Brand Safety Poll

Amy Mazzola
Privacy, transparency and sustainability are now more of a challenge than brand safety 9th March 2023, Brussels: IAB Europe, the […]

IAB Europe Seeks Court Decision on Validation Of The Action Plan as it Moves Forward With TCF Evolutions

Lauren Wakefield
BRUSSELS, BELGIUM - 10th February 2023: IAB Europe confirmed today that it has lodged a formal request for interim measures […]

IAB Europe Announces Flagship Conference Interact 2023 Will Take Place in Madrid

Lauren Wakefield
Europe’s Greatest Digital Minds to Gather at IAB Europe’s Flagship Conference: Interact 2023 On 23-24 May in Madrid, Spain, one […]

IAB Europe Releases New Sustainability in Digital Advertising State of Readiness Report

Lauren Wakefield
Sustainability is one of the top three challenges for digital advertising businesses   51% of digital advertising businesses don’t currently measure […]

Industry coalition calls for a better alignment of the Data Act with the current data protection legal framework

Amy Mazzola
  IAB Europe this week signed an industry joint letter addressed to the Members of the Committee of Civil Liberties, […]

IAB Europe Reacts To Belgian Data Authority's Validation Of Its Action Plan

Helen Mussard
BRUSSELS, BELGIUM - 12th January 2023: The Belgian Data Protection Authority (APD) has informed IAB Europe that it has validated […]

New Research from IAB Europe and Microsoft on Retail Media in Europe

Marie-Clare Puffett
More than 90% of Advertisers are Partnering with Retailers to Reach Consumers New study from IAB Europe and Microsoft Shows […]
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IAB Europe
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