Interactive Advertising Bureau

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IAB Europe Expresses Strong Concerns on The European Parliament’s Draft Report on GDPR Procedural Regulation

Amy Mazzola
|
17/01/2024
Digital Marketing and Advertising Association Calls for a Harmonised Cross-border Complaints Process  Brussels, 17th January, 2023 - IAB Europe, representing […]

IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Amy Mazzola
|
19/12/2023
Wayne Tassie, Group Integrated Solutions Director, EMEA at DoubleVerify was elected as the Chair of IAB Europe’s Programmatic Trading Committee […]

IAB Europe Unveils 2023 Attitudes to Programmatic Advertising Report, Showcasing Industry Trends and Sustainability Focus

Amy Mazzola
|
23/11/2023
Brussels, 23rd November, 2023 — IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has today released […]

IAB Europe Offers Key Recommendations to Enhance GDPR Enforcement in Cross-Border Cases

Lauren Wakefield
|
26/10/2023
Brussels, Belgium, 26th October, 2023 - IAB Europe, a European level association representing a diverse membership of digital marketing, digital […]

New IAB Europe Board Elects Chairman, Executive Committee

Amy Mazzola
|
22/09/2023
  22 September 2023 - Brussels, Belgium – This week, at DMEXCO, Cologne, IAB Europe, the European level association for […]

Belgian Market Court Agrees That CJEU Decision is Needed Before Further Assessment of Action Plan Validation

Lauren Wakefield
|
07/09/2023
Brussels, Belgium - 7 September 2023: IAB Europe confirms today that, following IAB Europe’s appeal against the Belgian’s Data Protection […]

IAB Europe Releases Pan-European Definitions and Guide to Retail Media Paving the Way for Industry Standardisation

Lauren Wakefield
|
06/09/2023
  Majority of Retail Media Buyers and Sellers Want Standards in Media and Attribution Measurement 6th September, 2023 - Brussels, […]

IAB Europe Releases Guide to Improving Sustainable Business Decision-Making in the Digital Advertising Industry

Lauren Wakefield
|
27/07/2023
27th July 2023, Brussels, Belgium, IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today […]

IAB Europe & GroupM Nexus Launch The Evolution of Digital Audio Advertising in Europe Report 2023 - Press Release

Amy Mazzola
|
25/07/2023
  Two-thirds of European marketers rank audio’s ability to enhance wider media plans as the top driver for investment according […]
IAB Europe
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