Interactive Advertising Bureau

News Archive

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

IAB Europe Seeks Court Decision on Validation Of The Action Plan as it Moves Forward With TCF Evolutions

Lauren Wakefield
|
10/02/2023
BRUSSELS, BELGIUM - 10th February 2023: IAB Europe confirmed today that it has lodged a formal request for interim measures […]

IAB Europe Announces Flagship Conference Interact 2023 Will Take Place in Madrid

Lauren Wakefield
|
08/02/2023
Europe’s Greatest Digital Minds to Gather at IAB Europe’s Flagship Conference: Interact 2023 On 23-24 May in Madrid, Spain, one […]

IAB Europe Releases New Sustainability in Digital Advertising State of Readiness Report

Lauren Wakefield
|
02/02/2023
Sustainability is one of the top three challenges for digital advertising businesses   51% of digital advertising businesses don’t currently measure […]

Industry coalition calls for a better alignment of the Data Act with the current data protection legal framework

Amy Mazzola
|
25/01/2023
  IAB Europe this week signed an industry joint letter addressed to the Members of the Committee of Civil Liberties, […]

IAB Europe Reacts To Belgian Data Authority's Validation Of Its Action Plan

Helen Mussard
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12/01/2023
BRUSSELS, BELGIUM - 12th January 2023: The Belgian Data Protection Authority (APD) has informed IAB Europe that it has validated […]

New Research from IAB Europe and Microsoft on Retail Media in Europe

Marie-Clare Puffett
|
13/12/2022
More than 90% of Advertisers are Partnering with Retailers to Reach Consumers New study from IAB Europe and Microsoft Shows […]

IAB Canada Launch the Transparency Consent Framework (TCF) Canada - Press Release

Amy Mazzola
|
29/11/2022
  IAB Europe has been working with IAB Canada and IAB Techlab to build the Transparency and Consent Framework (TCF) […]

IAB Europe Launches new Retail Media Working Group

Marie-Clare Puffett
|
13/10/2022
Unifying Retail Media Leaders Across Europe To Enable Collaboration, Education, Insights and Standards 13th October 2022, Brussels, Belgium, IAB Europe, […]

IAB Europe Reacts to Belgian Data Protection Authority's Notification to Proceed with Action Plan Examination, Despite Outstanding Questions of Legality

Lauren Wakefield
|
07/10/2022
BRUSSELS, BELGIUM - 7th October 2022: The Belgian Data Protection Authority (APD) has informed IAB Europe that it intends to […]
IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
Belgium
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