News Archive

IAB Europe Launches Digital Advertising Effectiveness Framework

PROVIDES CLARITY & ADDRESSES BARRIERS FACED BY DIGITAL MEDIA INVESTORS 16th April 2020, Brussels: IAB …

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IAB Europe Underlines Positive Industry Uptake for The Transparency & Consent Framework (TCF) v2.0

CONFIRMS OVER 360 VENDORS NOW SUPPORT THE UPDATED FRAMEWORK INDUSTRY ON-TRACK FOR SWITCHOVER DEADLINE 2nd …

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IAB Europe’s Chief Economist Talks to ExchangeWire About The Impact of COVID-19

In the first of a series covering the effect of the ongoing outbreak of the …

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An Update on IAB Europe’s Flagship Event Interact

Given the current circumstances regarding the COVID-19 pandemic, IAB Europe has taken the decision to …

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IAB Europe Publishes the first edition of its Digital Transformation Playbook

12 December 2019, Brussels:  IAB Europe, the leading European-level industry association for the digital advertising …

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IAB Europe statement on noyb.eu complaints to the CNIL, 10 December 2019

The noyb.eu press release and complaints erroneously suggest that IAB Europe’s Transparency & Consent Framework (TCF) is …

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IAB Europe announces results of its CMP compliance test

CONFIRMS 131 PLATFORMS HAVE PASSED AND MAY CONTINUE TO OPERATE 21 November 2019, London: IAB …

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The Benefits of Implementing the Transparency & Consent Framework v2.0

First published here.   Following an inclement few months, which included the Information Commissioner’s Office …

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Nurturing the renaissance in audio advertising

First published here.   The industry needs to work together to convert the promises of …

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