Interactive Advertising Bureau

News

Taking Back Control: What’s In It For Publishers

Bjorn Bojen
|
09/04/2018
With the public consultation on the first iteration of the Transparency & Consent Framework (the Framework) that closed on April […]

Press Release: The Evolving Marketer

Bjorn Bojen
|
02/04/2018
Global CMOs appreciating the rise in status but feeling the pressure in new study from NewBase •    Only four in […]

Press release: IAB Turkey Releases 2017 Digital Ad Spend

Bjorn Bojen
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28/03/2018
IAB Turkey AdEx-TR 2017 Report reveals that Digital ad spend in Turkey reached TRY 2,163 Billion with a growth rate […]

Transparency & Consent Framework - Keeping the ball rolling

Bjorn Bojen
|
22/03/2018
In this Friday’s weekly webinar on IAB Europe’s GDPR Transparency & Consent Framework, we will be discussing the feedback we […]

Xaxis in association with IAB Europe – Survey: Understanding the current and future impact of Artificial Intelligence 

Bjorn Bojen
|
20/03/2018
IAB Europe is collaborating with Xaxis to dispel the myths of Artificial Intelligence and provide a realistic view of how […]

IAB Europe Releases GDPR Transparency & Consent Framework For Public Comment

Bjorn Bojen
|
08/03/2018
IAB Europe today released the draft technical specifications for its GDPR Transparency & Consent Framework (“Framework”) for public comment. First announced in […]

Press Release: Sublime Skinz launches innovative, high performing mobile ad formats that enhance user experience

Bjorn Bojen
|
26/02/2018
Sublime Skinz expands mobile offering with the addition of two new premium ad formats, with highly engaging and interactive features   […]

Advertising industry takes joint stance on fake news and online disinformation

Bjorn Bojen
|
23/02/2018
On 23 February 2018, five associations, among them IAB Europe, representing the European advertising industry have published an open letter […]

IAB Europe Virtual Programmatic Day H1 2018, Thursday 19 April 2018

Bjorn Bojen
|
06/02/2018
  You can watch the recording of this event here. Following the success of the first Virtual Programmatic Day in […]
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