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IAB Europe Releases 2026 State of Readiness Report Revealing AI Concerns, Regulatory Pressure and Broader Sustainability Priorities Across Digital Advertising

Lauren Wakefield
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04/03/2026
Brussels, Belgium, 4th March 2026 - IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today […]
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IAB Europe Welcomes Digital Omnibus Ambition and Calls for Risk-Based Simplification

Lauren Wakefield
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23/02/2026
Brussels, Belgium, 23rd February 2026 – IAB Europe welcomes the European Commission’s ambition to simplify the EU digital acquis through […]
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Announcing the New Working Group Leads for Connected TV (CTV) and Addressability & Measurement

Lauren Wakefield
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02/02/2026
We are excited to introduce the newly appointed leads of two pivotal Working Groups within our Advertising & Media Committee: […]
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IAB Europe Releases Updated Commerce (Incl. Retail) Media Standards & Flexi Ad Sizes Guidelines for Retail Media Networks

Lauren Wakefield
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22/01/2026
Driving Measurement Clarity and Scalable Activation Across Retail & Commerce Media Brussels, Belgium, 22nd January, 2026 - IAB Europe, the […]
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IAB Europe Announces Re-Election of Chair and Vice-Chair of the Retail & Commerce Media Committee

Lauren Wakefield
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21/01/2026
Brussels, Belgium, 20th January, 2026 - IAB Europe is delighted to announce that Jason Wescott and Patricia Grundmann have been […]
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IAB Europe Releases Inaugural Attitudes to Digital Advertising Report, Revealing a Market in Transition

Lauren Wakefield
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15/01/2026
More than two-thirds of European digital advertising leaders expect investment or revenue to increase over the next 12 months Report […]
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Blog

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Getting the Digital Omnibus Right: Protecting Privacy with Simpler Rules

Lauren Wakefield
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26/03/2026
On 19th March, IAB Europe organised a roundtable discussion on the Digital Omnibus proposal, focusing on how to protect users’ […]
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Inside the Agenda: What to Expect from Our Virtual Programmatic Day 2026 - Join Us Live in London or Online

Lauren Wakefield
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24/03/2026
On 29th April at 12:00 CET / 11:00 BST, our Virtual Programmatic Day (VPD) 2026 returns, bringing together industry leaders […]
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[Guest Member Blog Post] The Open Web Was Always Worth it. Now it's Provable with SeenThis

Nicole Laleva
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24/03/2026
In this week’s Guest Member Blog post, Jesper Benon, CEO and Co-founder of SeenThis, explores why the open web is […]
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RFP for the Development of New Compliance Workflow Capabilities within the IAB Europe Vendor Management Portal

Lauren Wakefield
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23/03/2026
IAB Europe Launches RFP for the development of new compliance workflow capabilities within the IAB Europe Vendor and CMP Management […]
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Shifting Paths to Publisher Content: Early Evidence from European Traffic Data

Lauren Wakefield
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23/03/2026
Executive Context Across Europe, thousands of online publishers depend on advertising to monetise their content. Although advertising revenue is often […]
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AI and Commerce Media - A Q&A with Members of Our Retail & Commerce Media Committee

Lauren Wakefield
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20/03/2026
AI is rapidly reshaping Commerce Media. This Q&A with experts from our Retail & Commerce Media Committee explores how it […]
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