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IAB Europe report: AdEx Benchmark 2015 - the definitive guide to Europe’s online advertising market

The AdEx Benchmark 2015 report reveals some of the key milestones of the last ten years culminating in this year’s […]

IAB Ireland & Nielsen report: Video on Demand (VOD) viewing is entrenched in the market

3 in 4 Irish Adults (16 +) have viewed VOD in the first 6 months 63% of VOD viewers watched […]

Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 […]

Interact 2016 Keynote - Paul Barford (comScore) - Invalid Traffic & Viewability: what is the cost of an unseen ad?

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Interact 2016 Keynote - Andrew Buckman (OpenX) - The Economic Argument for Quality in Advertising

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Interact 2016 Keynote - Rags Gupta (Ooyala) - The Swinging Pendulum: Buyers, Sellers and an Ecosystem in the Balance

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Interact 2016 Keynote - Haymi Behar (Dogan TV Holding) - Video Monetization in the Platform Era

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Interact 2016 Keynote - Caroline Hugonenc (Teads) - Using Mobile as a Compass to Reset the Digital Advertising Experience

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Interact 2016 Keynote - Mascha Driessen (Microsoft) - From searches to searchers: the rise of audience-based search marketing

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Interact 2016 Keynote - Dave Hendricks (Livelntent, Inc) - Is it the end of Freemium?

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Interact 2016 Keynote - Emil Pawlowski & Vesna Gordon (Gemius) - Data Science Revolution

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Interact 2016 Keynote - Salvatore Bruno (MassMotionMedia) - 5 Hot Topics About Video Advertising

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