Interactive Advertising Bureau

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October 10, 2017
Press release: IAB Turkey releases 2017 half year digital ad revenue

DIGITAL AD REVENUES IN TURKEY INCREASED BY 14.6%, REACHING TO 1,063 BILLION* TL IN THE FIRST HALF OF 2017 According to […]

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October 10, 2017
Member White Paper: AppNexus - Header Bidding: The next evolution

When header bidding started to gain momentum in 2015, it promised publishers the ability to sell every impression at its […]

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October 9, 2017
8 European associations ask MEPs to recognise the right of online services to decide their business model

On 10 October 2017, eight associations, among them IAB Europe, representing stakeholders of the European publishing, media, and advertising industries […]

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October 2, 2017
Industry Coalition for Data Protection writes letter to MEPs on ePrivacy

On Friday September 29th, the Industry Coalition for Data Protection of which IAB Europe is a member wrote an open letter […]

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October 2, 2017
IAB Europe Webinar: Data-Driven Advertising - Europe Online: An Experience Driven by Advertising

Thursday, 12th October 4pm CEST / 3pm BST   Join this webinar to gain insight into the results of one […]

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September 24, 2017
International IAB/ABC Spiders & Robots list: How to stop non-human activity that inflate ad impression and site traffic?

What is the International IAB/ABC Spiders & Robots list? The IAB (Internet Advertising Bureau) US and ABC UK global list for […]

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September 21, 2017
Video: The Privacy Debate – Preparing for GDPR: Embracing the inevitable regulations / dmexco 2017

On 13 September at #dmexco, IAB Europe CEO, Townsend Feehan hosted The Privacy Debate – Preparing for GDPR: Embracing the inevitable regulations […]

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September 20, 2017
IAB Europe Webinar Recording: Research Awards Winners – Advertising Effectiveness and Cross-device Measurement

This is the first of two webinars showcasing the winners of the IAB Europe 2017 Research Awards which recognise and celebrate the […]

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September 20, 2017
IAB Europe Webinar Recording: Research Awards Winners – Advertising Effectiveness and Cross-device Measurement

This is the first of two webinars showcasing the winners of the IAB Europe 2017 Research Awards which recognise and celebrate the […]

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September 19, 2017
Member report: FreeWheel - Defining a View - The Impact of Evolving Video Dynamics

Viewability is a crucial yet controversial digital advertising metric. It not only dominates the industry measurement agenda—the top priority for […]

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September 18, 2017
Annual European CEO Policy Fly-in on 25th – 26th September 2017

On the 25th and 26th September, IAB Europe will host its annual European CEO Policy Fly-in. The European CEO Policy […]

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September 17, 2017
IAB Europe's GDPR Compliance Primer

The GDPR Compliance Primer has been prepared by the members of the IAB Europe GDPR Implementation Working Group, under the […]

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