Interactive Advertising Bureau

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July 26, 2024
The Drum Awards Festival - Final Call for Entries

‘The Drum Awards Festival celebrates the very best work in Media and Advertising globally. Don’t miss your chance, entries close on July 31. Enter and showcase your work to the industry’s […]

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July 24, 2024
ATS London

11th September - Find out more and register here! Now in its 14th year, ATS London will take place on […]

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July 24, 2024
[Watch on Demand] IAB Europe Insights Revealed: Attitudes to Retail Media in Europe

Watch on Demand this webinar where we delve into the latest insights on Retail Media in Europe and explore the […]

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July 23, 2024
IAB Europe Reacts to Google’s New Approach to Privacy Sandbox

Brussels, 23 July 2024 - IAB Europe acknowledges yesterday’s announcement by Google that instead of deprecating support for third-party cookies […]

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July 23, 2024
IAB Europe Releases First Attitudes to Retail Media Report Revealing Key Trends & Growth Areas in Europe

Half of Buyers Diverting Investment From Other Marketing Channels & Budgets to Retail Media Channels  23rd July, Brussels, Belgium - […]

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July 23, 2024
IAB Europe's Attitudes to Retail Media Report

In order to understand the status of retail media across Europe on both the buy-side and sell-side, IAB Europe’s Retail […]

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July 22, 2024
[Watch on Demand] Great Debate on AI in Digital Advertising Wrap-Up

On 17th July, we hosted our first-ever Great Debate event on AI in Digital Advertising, which saw over 200 attendees […]

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July 22, 2024
IAB Europe Expresses Concerns Over GDPR Procedural Regulation

Brussels, Belgium, 22nd July 2024– IAB Europe, representing a diverse membership of digital marketing, digital advertising, and media companies, has […]

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July 18, 2024
[Watch on Demand] 2024 MIXX Awards Europe Ceremony

Watch the recording here On the 17th July 2024, digital advertising experts from all over Europe came together to celebrate […]

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July 18, 2024
Celebrating Excellence in Digital Advertising: IAB Europe’s 2024 MIXX Awards Europe Winners Revealed

Brussels, Belgium, 18th July 2024 -  IAB Europe, the leading association for the digital advertising and marketing industry, is thrilled […]

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July 18, 2024
IAB Europe Sends Position Paper to the EDPB on the ‘Consent or Pay’ Model

Brussels, Belgium, 18 July 2024 - IAB Europe, Alliance Digitale, BVDW, IAB Ireland, IAB Italia, IAB Polska, IAB Spain, IAB […]

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July 17, 2024
Key Highlights from our In-Store Measurement Standards Workshop Hosted in Partnership with Criteo

On the 10th and 11th July, representatives from more than 10 Retail Media networks in Europe gathered to discuss and […]

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