Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2)
The IAB Europe Transparency and Consent Framework (TCF) was created to help companies that serve, measure and manage digital and […]
Read More »Member Guest Blog Post: Adform, Sanoma and partners test Programmatic Buying based on First-Party Data
Marie-Clare Puffett
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10/07/2020
Adform, Dagmar, IPG Media Brands and Sanoma have developed a Proof of Concept and are testing programmatic buying purely on […]
Read More »Member Guest Blog Post: Responsible Marketing with First-Party Data
Marie-Clare Puffett
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09/07/2020
Mark Howe, Managing Director, EMEA, Agencies & Industry Relations, Google As I discussed at IAB Europe's Interact Online event on […]
Read More »Dispelling some myths about the Transparency and Consent Framework v2.0
Marie-Clare Puffett
|
06/07/2020
The Transparency and Consent Framework (TCF) was created to help companies that serve, measure and manage digital and personalised advertising […]
Read More »5 Things We Learnt From The Great Digital Debate Webinar
5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and Daniel Knapp (Chief Economist, IAB […]
Read More »IAB Europe Comments On The Ruling Of The French Conseil d’Etat
IAB Europe has taken note of last week’s decision by the Conseil d’État, France’s highest court for cases involving public […]
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