Interactive Advertising Bureau

News

TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising.

Bjorn Bojen
|
23/01/2017
The European Advertising Consumer Research Index 2016 report delivers a broad view of attitudes and awareness of the European Self-Regulatory Programme […]

IAB Europe Video Ad Formats Survey - Take part now!

Bjorn Bojen
|
23/01/2017
Which video ad formats work for brand building? The aim of this survey is to learn about the video ad […]

IAB Europe Press release: European ad industry releases new data about powerful economic benefits across the EU delivered by advertising

Bjorn Bojen
|
16/01/2017
Brussels, 16 January 2017 –  At the time when advertising is under increased regulatory scrutiny across the continent, the EU-wide […]

Interact 2017 Conference May 23-24: Registrations are now open!

Bjorn Bojen
|
12/01/2017
Interact is the premiere gathering of Europe’s digital advertising industry, where leaders advertisers, industry experts, agencies and media owners come […]

IAB Europe Press release: Proposed ePrivacy Regulation Fails To Improve Cookie Rules

Bjorn Bojen
|
10/01/2017
Brussels, 10 January 2017 – The Interactive Advertising Bureau Europe (IAB Europe) is dismayed by the European Commission’s proposal for a […]

European publishers, the digital advertising industry and direct marketers have expressed serious concerns about the ePrivacy Directive review

Bjorn Bojen
|
09/01/2017
On 22 December 2016, European publishers (EMMA, ENPA, EPC, NME), the digital advertising industry (IAB Europe), direct marketers (FEDMA), advertisers […]

Member News: IAB UK appoints Jon Mew as CEO

Bjorn Bojen
|
05/01/2017
London, 5 January 2017. The Internet Advertising Bureau UK has named Jon Mew as its new chief executive. Mew has […]

IAB Europe White Paper: Native Advertising and Content Marketing

Bjorn Bojen
|
08/12/2016
Today’s consumers are bombarded with advertising messages which could mean up to 5,000 messages each day. Combine this fact with […]

How to Comply with EU Rules Applicable to Online Native Advertising

Bjorn Bojen
|
07/12/2016
IAB Europe has prepared Guidance on how to comply with EU rules applicable to online native advertising and content-based advertising. […]
1 32 33 34 35 36 43
IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
Belgium
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram