Interactive Advertising Bureau

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European Digital Advertising market has doubled in size in 5 years

Bjorn Bojen
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22/05/2018
The European Digital Advertising market reached €48bn in 2017 compared with €24.8bn in 2012 Milan, 23 May 2018 – At its […]

IAB Europe Press Release: Different visions of digital to collide at IAB Europe Interact 2018

Bjorn Bojen
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20/05/2018
Brussels, 21 May 2018  - The future of the digital advertising industry, and by extension the internet, are up for […]

Legitimate interest and consent – can both legal states be declared in the Transparency & Consent Framework?

Bjorn Bojen
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14/05/2018
In our last blog ‘To be or not be’ we presented the duality of the ‘processor’ and ‘controller’ and how […]

Interact 2018: Rob Norman, Senior Advisor, GroupM and keynote speaker at IAB Europe's conference shares insights about the industry

Bjorn Bojen
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14/05/2018
Held in Milan on 23-24 May, IAB Europe’s Annual 2-day conference Interact 2018 will feature contributions from all stakeholders with a […]

Interact 2018: CEO IAB Randall Rothenberg answers questions from IAB Europe ahead of his keynote on 24 May

Bjorn Bojen
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02/05/2018
Held in Milan on 23-24 May, IAB Europe’s Annual 2-day conference Interact 2018 will feature contributions from all stakeholders with a […]

IAB Tech Lab & IAB Europe release pubvendors.json and mobile in-app specifications to support Transparency & Consent Framework

Bjorn Bojen
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01/05/2018
Available for 30-Day Public Comment, New Specs Will Enable Seamless Communication Among Publishers, Buyers, and Vendors on Approved Interactions and […]

IAB Europe and IAB Tech Lab release cross-industry Transparency & Consent Framework for adoption

Bjorn Bojen
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24/04/2018
Brussels & New York City, April 25, 2018 — IAB Europe and IAB Technology Laboratory today released the market-ready technical […]

Transparency & Consent Framework specification launches global as industry participation increases

Bjorn Bojen
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24/04/2018
We are very pleased to announce the release of the technical specifications for IAB Europe’s Transparency & Consent Framework. This […]

Interact 2018: Futurologist Amelia Torode tells IAB Europe what the future of agencies might look like

Bjorn Bojen
|
23/04/2018
Held in Milan on 23-24 May, IAB Europe’s Annual 2-day conference Interact 2018 will feature contributions from all stakeholders with a […]
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