The digital advertising community is preparing to gather once again on the sun-soaked shores of the French Riviera for the Cannes Lions Festival 2026, taking place from 22th to 26th June. Known for its blend of creativity, insight, and inspiration (and a splash of rose and glamour), the festival remains one of the most anticipated moments in the industry calendar.
This year, IAB Europe is excited to return to Cannes to connect with leaders, spark conversations, and showcase the pivotal work we’re driving across Retail Media, Connected TV, and more.
Alongside these sessions, our team will be available to meet throughout the festival to discuss Retail Media, Connected TV, AI, sustainability, measurement, policy, and membership opportunities.
Whether you’d like to explore collaboration or simply catch up, we’d love to hear from you.
Register your interest below to request a meeting with the IAB Europe team, and we’ll be in touch to coordinate availability.
Our team will be on the ground throughout the week, hosting a series of exclusive sessions alongside our partners:
Leadership Breakfast: AI’s Impact in Commerce & Retail Media (with Particular Audience)
23 June | 08:30–11:00 CET | Cannes, France
An invite-only leadership breakfast exploring how AI is reshaping the commerce and Retail Media landscape.
CTV Leaders Breakfast: A Workshop (with Nielsen)
24 June | 09:00–11:00 CET | Nielsen Terrace, Hotel Martinez
A focused session building on last year’s CTV Roundtable, exploring the evolution of CTV and the need for alignment on measurement standards.
The Cloud Conversation in Cannes: How Europe is reshaping data activation (with AUDIENCES)
24 June | 13:00–15:00 CET | Cannes, France
Hosted by AUDIENCES and IAB Europe, this is an invitation-only lunch exploring how cloud-native infrastructure is transforming the future of data activation for advertising, retail media and the publishing ecosystem.
The New Rules of Retail Media (with Criteo)
25 June | 10:00–11:00 CET | Criteo HQ Yacht, Cannes
An exclusive conversation exploring how AI, programmatic technologies, and evolving measurement standards are reshaping Retail Media across Europe.
Townsend Feehan, CEO
communication [at] iabeurope.eu
Amy Mazzola, Marketing & Events Director
mazzola [at] iabeurope.eu
Lauren Wakefield, Marketing & Communications Director
wakefield [at] iabeurope.eu
Marie-Clare Puffett, Senior Director, Industry Development & Marketing
puffett [at] iabeurope.eu
Dimitris Beis, Data & Innovation Strategist
beis [at] iabeurope.eu
Daniel Knapp, Chief Economist,
communication [at] iabeurope.eu
Jacob Dexe, Public Affairs Manager at IAB Sweden and Chair of IAB Europe’s Policy Committee
jacob.dexe [at] iabsverige.se
Yara Daher, Retail Media Consultant
daher [at] @iabeurope.eu
