In order to understand the status of retail media across Europe on both the buy-side and sell-side, IAB Europe’s Retail […]

On 17th July, we hosted our first-ever Great Debate event on AI in Digital Advertising, which saw over 200 attendees […]

In this week's member guest blog post, we hear from Pete Danks, VP of Market Activation at Magnite & Lead […]

In this week's member guest blog post, we hear from Pete Danks, VP of Market Activation at Magnite & Lead […]

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and […]

Are you a motivated individual looking to embark on a career in digital marketing and advertising with a focus on […]

The rapid growth of e-commerce means Retail Media has reached critical mass – riding a third wave of digital advertising. […]

The 10th annual edition of our Attitudes to Programmatic Advertising survey is now open! Take part in the survey here.  […]

In this week's guest member blog post we caught up with Frazer Locke, Director, EU & APAC AdTech Sales at […]

This week marks the launch of a brand new series - ‘Programmatic Perspectives’. Brought to you by the members of […]

Sponsored Product Ads are a fundamental part of the Retail Media advertising ecosystem. They can be described as keyword-or product-targeted […]

IAB Europe’s Programmatic Trading Committee has put together this handy FAQ to demystify common questions on omnichannel strategies. In this […]