Interactive Advertising Bureau

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April 5, 2024
[Watch On Demand]  IAB Europe’s Quality in Digital Advertising Webinar

In February 2024 we released IAB Europe’s updated Guide to Quality. To mark the launch we hosted the first in […]

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April 4, 2024
IAB Europe Announces First Speakers for Flagship Conference ‘Interact 2024’ in Milan

Industry leaders from Diageo, Telecom Italia Mobile, Mail Metro Media, and RTL are among the first speakers to be announced […]

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April 3, 2024
[Watch on Demand] Event Highlights and Session Recordings from Our Great Debate on Sustainability in Digital Advertising 2024

On the 26th of March, we hosted our first Great Debate of 2024 where we saw hundreds of stakeholders from […]

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April 2, 2024
Interact

Our annual flagship conference ‘Interact’ is back and we are ready to welcome you on the 21st - 22nd of […]

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April 2, 2024
Digital Advertising Industry Sends Letter to the EDPB Chair Raising Concerns Over Proposed EDPB Guidelines on ePrivacy

The digital advertising industry, represented by IAB Europe and several national chapters - Alliance Digital, IAB Ireland, IAB Italia, IAB […]

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March 28, 2024
DataDome SA
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March 28, 2024
 IAB Europe and National Associations Address Concerns on EDPB Guidelines on ePrivacy to National Ministers

In a collaborative effort to advocate for the interests of the digital advertising industry across Europe, IAB Europe, in coalition […]

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March 28, 2024
Exploring Sponsored Product Ads: A Q&A with Our Retail Media Committee Experts

Sponsored Product Ads are a fundamental part of the Retail Media advertising ecosystem. They can be described as keyword-or product-targeted […]

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March 27, 2024
 IAB Europe’s Ad Fraud in Digital Advertising Webinar

29th May | 12.00 CET - register here In February 2024 we released IAB Europe’s updated Guide to Quality. To […]

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March 26, 2024
IAB Europe Submits Annual Report on Combatting Disinformation

IAB Europe has submitted its annual report for the Code of Practice on Disinformation (CoP).  The report from IAB Europe […]

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March 26, 2024
IAB Europe's Mapping of Greenhouse Gas Estimation Solutions in Digital Advertising

IAB Europe's first-ever Mapping of Greenhouse Gas (GHG) Estimation Solutions in Digital Advertising presents the range of emissions models currently […]

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March 26, 2024
IAB Europe Unveils First-Ever Mapping of Greenhouse Gas Estimation Solutions in Digital Advertising to Support an Industry-Wide Transition to More Sustainable Operations

26th March 2024, Brussels, Belgium - Today, IAB Europe, the leading European-level industry association for the digital marketing and advertising […]

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