Interactive Advertising Bureau

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August 22, 2024
IAB Europe at DMEXCO: Retail Media Market Update 2024

Join Daniel Knapp as he explores the key drivers behind Retail Media’s rapid growth in 2024. He’ll share the latest […]

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August 22, 2024
DMEXCO 2024: Don’t Miss the Digital Marketing & Tech Industry’s Top Event!

Get ready for #DMEXCO24, which will once again see the digital industry’s big international players gathering in Cologne on September 18 and 19 […]

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August 21, 2024
Content & Connections - IAB Europe at DMEXCO 2024

As the countdown to DMEXCO 2024 begins, we're gearing up for an exciting lineup of sessions and opportunities to connect […]

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August 19, 2024
Azerion
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August 19, 2024
SMG
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August 15, 2024
IAB Europe Launches Beta Test of New Tool for Estimating Digital Advertising Campaign Emissions

Brussels, Belgium, 15th August 2024 – IAB Europe is pleased to announce the beta test launch of OpenGHG, an innovative […]

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August 13, 2024
IAB Europe at DMEXCO: Programmatic Advertising in Europe: 10 Years of Trends, Attitudes and Growth Drivers

Hot off the press and revealed exclusively at DMEXCO, join this session to discover the latest insights on the development […]

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August 13, 2024
IAB Europe at DMEXCO: Unveiling the Future of Digital Advertising: Key Insights from IAB Europe’s 2023 AdEx Benchmark Report

In this keynote presentation, IAB Europe’s Chief Economist, Dr Daniel Knapp will reveal the top-level results from IAB Europe’s 2023 […]

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August 8, 2024
Programmatic Perspectives S1. Ep.7 - The Future of Supply Side Curation

Listen to the podcast here. In this episode, Wayne Tassie, Chair of IAB Europe’s Programmatic Trading Committee, is joined by […]

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August 1, 2024
IAB Europe Welcomes European Commission’s Second Report on GDPR

Brussels, Belgium, 1st August 2024 – IAB Europe, the leading trade association for the digital advertising industry, welcomes the European […]

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August 1, 2024
Dive into Summer with IAB Europe’s Podcasts: Your Ultimate Listening Guide

Summer is upon us! Whether you’re lounging by the beach, hitting the trails, or simply enjoying the longer days, it’s […]

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July 31, 2024
Pan-European Perspectives & Attitudes to Retail Media for 2024  

The digital advertising industry in Europe is witnessing a paradigm shift with the growing influence of Retail Media and IAB […]

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