Interactive Advertising Bureau

Search Results

June 26, 2018
Interact 2018: Video Interview with Somer Simpson, Head of product & growth, Quantcast

Held in Milan on 23-24 May 2018, IAB Europe’s annual conference Interact was a great opportunity to interview Somer Simpson, Head of product […]

Read More
June 26, 2018
Interact 2018: Video Interview with Evgeny Morozov, Author & Researcher

Held in Milan on 23-24 May 2018, IAB Europe’s annual conference Interact was a great opportunity to interview Evgeny Morozov, Author & Researcher […]

Read More
June 26, 2018
The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now

On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online Advertising and IP Infringement (“the […]

Read More
June 26, 2018
Member blog: How the industry is using KPIs and what needs to change

By Estelle Reale, Marketing Director Sublime Skinz If the industry’s ultimate goal is to create relevant and engaging advertising experiences […]

Read More
June 24, 2018
Optimising the human, re-engineering roles for the new digital ecosystem

IAB Europe’s flagship conference, Interact 2018 took place in Milan at the end of last month. Taking part were over […]

Read More
June 21, 2018
Our video investigation of ePrivacy realities across Europe

Since the announcement of the European Commission’s ePrivacy Regulation proposal, IAB Europe has been working together with other associations representing […]

Read More
June 20, 2018
IAB Europe Webinar: European Digital Advertising Spend 2017 - Tuesday 3 July 15:00 CEST // 14:00 BST

WATCH THE RECORDING HERE Join this webinar to gain insight into the results of the AdEx Benchmark 2017 report, the […]

Read More
June 17, 2018
IAB Europe webinar recording: Attitudes to Digital Video Advertising

Digital video advertising investment on mobile has overtaken desktop according to both advertisers and agencies in the second annual IAB […]

Read More
June 11, 2018
IAB Europe News: Transparency & Consent Framework Mobile App Spec Ready for Adoption

Today, IAB Tech Lab and IAB Europe released the Transparency and Consent Framework’s Mobile In-app Specifications as a final version […]

Read More
June 6, 2018
IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?

IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment in its latest Attitudes to […]

Read More
June 6, 2018
IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?

IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment in its latest Attitudes to […]

Read More
June 5, 2018
IAB Europe Report: Digital Brand Advertising and Measurement 2018

IAB Europe’s latest Digital Brand Advertising and Measurement Report demonstrates that advertisers, agencies, and publishers appreciate the need to align digital advertising […]

Read More
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram