Last Friday I had the pleasure of speaking at the Digiday Publishing Summit Europe in Nice, France. There were a […]

This is a three-part blog series: ‘The What’ - What is a data strategy & why do you need one? ‘The […]

The Coalition for Better Ads has been established for the purpose of commencing an industry-wide effort to improve the consumer […]

Europe plays a significant role for the future of TV advertising, containing seven out of the top twenty advertising markets […]

IAB Europe is hosting two webinars to dive deeper into the key considerations for developing programmatic strategies outlined in our […]

IAB Europe is hosting two webinars to dive deeper into the key considerations for developing programmatic strategies outlined in our […]

Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit […]

Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit […]

Programmatic buying has become a hot topic for digital advertisers in China. When we talk about programmatic buying, the first […]

Challenge: Position Paco Rabanne Brand within the consumer spirit and develop both branding and image for the Lady Million perfume. […]

Challenge and Solution: Target all inclusive and AB+ Families Design and deliver a Skinz campaign the most impactful and non […]

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