Interactive Advertising Bureau

Search Results

July 3, 2019
test
Read More
July 2, 2019
Ionuț Radu Munteanu - IAB Romania Recommended

A perpetual student of the human mind, passionate marketer, full-time entrepreneur, that's Ionuț R. Munteanu. Licensed in Psychology and Sociology […]

Read More
July 2, 2019
Demystifying blockchain: present and future

The fact that the technology underpinning most of digital advertising evolves at breakneck speed is not news to anyone. Heck, […]

Read More
July 2, 2019
IAB Europe’s Effectiveness Measurement Survey Paints a Picture of an Incoherent Measurement Ecosystem

Authors: Anton Kopytov, Chair IAB Europe Research Committee and Partner Technology Consulting, Mindshare Phil Sumner, Global Media Insight Director, Teads […]

Read More
July 1, 2019
How will programmatic trading evolve and what attitudes will shape its future – contribute to the industry benchmark survey on the development of programmatic

Author: Simon Halstead, Chair IAB Europe Programmatic Trading Committee and Senior Director, Exchanges and Supply, Ad Platforms, Verizon Media We […]

Read More
June 24, 2019
Member blog: The State of Drive-to-Store Advertising 2019

At the recent Cannes Lions International Festival of Creativity, IAB Europe member S4M, the Drive-to-Store specialist, announced the results of […]

Read More
June 20, 2019
IAB Europe Press Statement on UK ICO’s AdTech Update Report

IAB Europe welcomes yesterday’s ‘Adtech Update Report’ issued by the UK Information Commissioner's Office (ICO). We appreciate the ICO’s measured […]

Read More
June 19, 2019
Interact 2019 - Europe’s Must-Attend Digital Advertising & Marketing Conference! - Highlights

On the 4-5 June in Warsaw, Poland, IAB Europe hosted its 13th edition of Interact, the must-attend event for the […]

Read More
June 17, 2019
How Omnicom Media Group UK reduces brand risk and media waste for advertisers

Ensuring brand safety for clients has introduced new challenges for the industry around delivery and effectiveness in programmatic.  In order […]

Read More
June 12, 2019
IAB Europe Members elect a multi-stakeholder Board of Directors

Brussels, 13 June 2019 – Ahead of Interact 2019, IAB Europe’s flagship conference in Warsaw last week, IAB Europe members […]

Read More
June 11, 2019
MIXX Awards Greece 2019

The MIXX Awards Greece celebrate and recognise the best digital advertising campaigns in the Greek market. Award winning nominations will […]

Read More
June 4, 2019
Winners Announced for the MIXX Awards Europe 2019

IAB Europe is delighted to announce the winners of its prestigious annual MIXX Awards Europe competition.  The awards showcase the […]

Read More
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram