IAB Europe News: Transparency & Consent Framework Mobile App Spec Ready for Adoption
Today, IAB Tech Lab and IAB Europe released the Transparency and Consent Framework’s Mobile In-app Specifications as a final version […]
Read More »Publishers are still in control of their product and business models
GDPR does not prevent take-it-or-leave-it choices for data-driven advertising-funded services. The GDPR quite meaningfully changes the rules and conditions around […]
Read More »The Idea That The Transparency & Consent Framework Increases Publisher Liability Is A Red Herring
A recurring theme in the feedback we are getting from the market on the Transparency & Consent Framework (TCF or […]
Read More »Member blog: Blockchains and their Scalability Trade-Off
In April 2018, IAB Europe and its Education and Training Committee organised a webinar on blockchain, inviting a panel of […]
Read More »GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and the IAB Europe Transparency and Consent Framework
Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display ad revenue is now traded […]
Read More »Legitimate interest and consent – can both legal states be declared in the Transparency & Consent Framework?
In our last blog ‘To be or not be’ we presented the duality of the ‘processor’ and ‘controller’ and how […]
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