Blog Archive

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Publishers are still in control of their product and business models

GDPR does not prevent take-it-or-leave-it choices for data-driven advertising-funded services.  The GDPR quite meaningfully changes …

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Transparency & Consent Framework – Implementation training

Following up on the plenary session on IAB Europe’s Transparency & Consent Framework this training …

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The Idea That The Transparency & Consent Framework Increases Publisher Liability Is A Red Herring

A recurring theme in the feedback we are getting from the market on the Transparency …

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GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and the IAB Europe Transparency and Consent Framework

Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display …

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IAB Tech Lab & IAB Europe release pubvendors.json and mobile in-app specifications to support Transparency & Consent Framework

Available for 30-Day Public Comment, New Specs Will Enable Seamless Communication Among Publishers, Buyers, and …

IAB Tech Lab & IAB Europe release pubvendors.json and mobile in-app specifications to support Transparency & Consent Framework Read More »

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IAB Europe and IAB Tech Lab release cross-industry Transparency & Consent Framework for adoption

Brussels & New York City, April 25, 2018 — IAB Europe and IAB Technology Laboratory …

IAB Europe and IAB Tech Lab release cross-industry Transparency & Consent Framework for adoption Read More »

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Transparency & Consent Framework specification launches global as industry participation increases

We are very pleased to announce the release of the technical specifications for IAB Europe’s …

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IAB Europe welcomes the Manifesto for Online Data Transparency released by WFA

IAB Europe welcomes the Manifesto for Online Data Transparency released by the World Federation of Advertisers (WFA) …

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GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Consent Framework – a unique opportunity for publishers

Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display …

GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Consent Framework – a unique opportunity for publishers Read More »

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Vendors and Consent Management Providers are invited to register to participate in IAB Europe’s Transparency and Consent Framework

The registration process is open for Vendors and Consent Management Providers to apply for approved …

Vendors and Consent Management Providers are invited to register to participate in IAB Europe’s Transparency and Consent Framework Read More »