Blog Archive

IAB Europe Is Hosting A New Series of Events In September To Discuss Trust and Transparency In Our Industry

In September, IAB Europe will be hosting a series of physical and virtual events to …

IAB Europe Is Hosting A New Series of Events In September To Discuss Trust and Transparency In Our Industry Read More »

Want To Join The IAB Europe Team? New Role – Digital Advertising Analyst

Location: Remote (EU-27)/Brussels/London IAB Europe is looking for a full-time Digital Advertising Analyst. This newly created …

Want To Join The IAB Europe Team? New Role – Digital Advertising Analyst Read More »

How Brand Suitability Works for Programmatic Campaigns: A Q&A with Experts from the Programmatic Trading Committee

Brand Suitability describes the practices and tools that are put in place in addition to …

How Brand Suitability Works for Programmatic Campaigns: A Q&A with Experts from the Programmatic Trading Committee Read More »

Member Guest Post with IAS – The Easing of Lockdown Restrictions Presents an Opportunity for Advertisers to Target Audiences

In this week’s member-guest post, we spoke with Nick Morely, EMEA Managing Director at IAS …

Member Guest Post with IAS – The Easing of Lockdown Restrictions Presents an Opportunity for Advertisers to Target Audiences Read More »

Want To Join The IAB Europe Team? New Position – Marketing and Industry Programmes Coordinator

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its …

Want To Join The IAB Europe Team? New Position – Marketing and Industry Programmes Coordinator Read More »

Do You Have An Attitude Towards Programmatic Advertising? Have Your Say by Friday!

According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …

Do You Have An Attitude Towards Programmatic Advertising? Have Your Say by Friday! Read More »

IAB Europe Releases an Industry Guide to Contextual Advertising

Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices …

IAB Europe Releases an Industry Guide to Contextual Advertising Read More »

The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee

The European Connected TV (CTV) market has soared in recent years to become one of …

The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee Read More »

What’s in the Latest Cookie Guidance from Italy’s Garante?

This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …

What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »

iab-logo

TCF v2.0 Workshop 9: If You Don’t Ask, You Don’t Get. Q&A for CMPs

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …

TCF v2.0 Workshop 9: If You Don’t Ask, You Don’t Get. Q&A for CMPs Read More »

iab-logo

TCF v2.0 Workshop 7: Vamp up your validation. An Introduction To The CMP TCF v2.0 Validator Tool

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …

TCF v2.0 Workshop 7: Vamp up your validation. An Introduction To The CMP TCF v2.0 Validator Tool Read More »

iab-logo

TCF v2.0 Workshop 6: Getting it right! (Part 2) The Do’s and Don’ts For a Vendor – Technical Implementation

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …

TCF v2.0 Workshop 6: Getting it right! (Part 2) The Do’s and Don’ts For a Vendor – Technical Implementation Read More »

iab-logo

TCF v2.0 Workshop 5: Getting it right! (Part 1) . The Do’s and Don’ts of a CMP – Technical implementation

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch …

TCF v2.0 Workshop 5: Getting it right! (Part 1) . The Do’s and Don’ts of a CMP – Technical implementation Read More »

iab-logo

TCF v2.0 Workshop 4: Resource Overview Overload

Technical Resources – Where to Go for More Detailed Technical Resources. IAB Europe, in partnership …

TCF v2.0 Workshop 4: Resource Overview Overload Read More »

IAB TCF 493x300

TCF v2.0 Support Materials & Marketing Collateral

To support the launch of TCF v2.0, we have prepared marketing materials and collaterals to …

TCF v2.0 Support Materials & Marketing Collateral Read More »

Banner - 1600x800 - no button

IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers

IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …

IAB Europe Webinar Recording: TCF v2.0 – The full overview for Publishers Read More »

Banner - 1600x800 - no button

IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors

IAB Europe, in partnership with the IAB Tech Lab, announced on 25th April that the …

IAB Europe Webinar Recording: TCF v2.0 – The full overview for CMPs and Vendors Read More »

iab_da

INTRODUCING FOR PUBLIC COMMENT:  TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0

IAB Europe launched its Transparency and Consent Framework (TCF), on the 25th April 2018, to …

INTRODUCING FOR PUBLIC COMMENT:  TRANSPARENCY AND CONSENT FRAMEWORK (TCF) VERSION 2.0 Read More »

iab_da

Draft for public comment of Transparency & Consent Framework Policies

This is the draft version for public comment of the Policies for Version 2.0 of …

Draft for public comment of Transparency & Consent Framework Policies Read More »