Interactive Advertising Bureau

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Member Guest Post By IAS - Are You Ready For A Holiday Season Like No Other?

Helen Mussard
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07/10/2020
Victoria Chappell, VP of Marketing EMEA at IAS shares her insights on how advertisers can navigate the new normal with […]

It’s Our First Virtual CTV Event Next Week! Have You Registered?

Helen Mussard
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02/10/2020
Have you registered for IAB Europe’s Virtual CTV Event on 6th October?   Thanks to our event partners Magnite and […]

Member Guest Blog Post by OneTrust - OTT App Compliance

Helen Mussard
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03/09/2020
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing Manager. Ashlea Cartee spends her […]

New Post Third-Party Cookie Poll - Have Your Say!

Helen Mussard
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02/09/2020
The depletion of third-party cookies will bring about fundamental changes to our industry, creating new opportunities and challenges. How prepared […]

IAB Europe Policy Update - Memorandum of Understanding (MoU) on Online Advertising and IPR

Helen Mussard
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02/09/2020
Welcome to the new 'Policy Update' blog series from Greg Mroczkowski, Director, Public Policy at IAB Europe . In this […]

IAB Europe Stands in Solidarity with IAB Belarus

Helen Mussard
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28/08/2020
Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) and the Association of Interactive […]

Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio

Marie-Clare Puffett
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27/08/2020
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce - The Channels & Formats […]

Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees!

Helen Mussard
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13/08/2020
This year, IAB Europe's committees and taskforces have produced some incredible outputs. From Guides to the Post Third-Party Cookie Era […]

Member Guest Blog - Rakuten Advertising’s AVOD: The Time is Now Report

Marie-Clare Puffett
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05/08/2020
Author: Chris Edwards, Director, Business Development EMEA, Rakuten Advertising AVOD is a free-to-view video-on-demand service funded by ads. It is […]
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