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AppNexus Research: Programmatic Trust Study

By bjorn | Sep 23, 2015 | 0 Comments

This report examines attitudes towards programmatic across the global advertising ecosystem.

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European Programmatic Market increases 70.5% to €3.65bn in 2014

By bjorn | Sep 16, 2015 | 0 Comments

At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe […]

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Brands get to grips with mobile, but apps need further development

By bjorn | Sep 9, 2015 | 0 Comments

Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking […]

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IAB Europe Report: European Advertiser Mobile Audit Report

By bjorn | Sep 8, 2015 | 0 Comments

More than 600 advertiser sites were audited in the first European Advertiser Mobile Audit to […]

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IAB Europe Report: The Smart Shopper Snapshot

By bjorn | Sep 8, 2015 | 0 Comments

This new report from IAB Europe on shopping trends across Europe reveals: How Europeans find out […]

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IAB Europe Report: European Programmatic Market Sizing 2014

By bjorn | Sep 8, 2015 | 0 Comments

The 2014 report reveals that the European programmatic market increased 70.5% to €3.65bn. For the […]

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Industry leaders join IAB Europe to support continued expansion of policy and industry promotion programmes

By bjorn | Aug 28, 2015 | 0 Comments

Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking […]

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IAB Report: Global Mobile Advertising Revenue 2014

By bjorn | Aug 13, 2015 | 0 Comments

IAB Europe, the U.S. IAB Mobile Marketing Center of Excellence and IHS Technology have revealed […]

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Programmatic display advertising set to rise in Europe

By bjorn | Aug 9, 2015 | 0 Comments

 The new IAB Europe Attitudes towards Programmatic Advertising report reveals that purchases of digital display […]

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IAB Europe Report: Attitudes towards Programmatic Advertising

By bjorn | Aug 8, 2015 | 0 Comments

More than 1,000 advertisers, agencies and publishers from 29 markets were surveyed to provide clarity […]

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