The Sustainability Standards Committee brings the industry together to create best practices and new standards for the delivery of digital […]

Retailer Accounting for Retail Media Sales is the third paper in our five-part series exploring the intersection of trade and […]

14th April | New York | Register here Get ready for the next evolution of commerce-media strategy at the upcoming 2026 IAB […]

Connected TV (CTV) is rapidly becoming a measurable, performance‑driving channel, and this Q&A with experts from our CTV Working Group […]

On 3rd March, members of our Retailer Council gathered at the SMG headquarters in London for our first meeting of […]

On 4th March, we hosted the fourth edition of The Great Debate: Sustainability, bringing together industry leaders from across the […]

The Case for Breaking Down Silos is the second paper in our five-part series exploring the intersection of trade and […]

As Retail & Commerce Media continues to evolve across Europe and beyond, 2026 is shaping up to be a pivotal […]

On Tuesday 3 March 2026, the IAB Europe Retailer Leaders Council gathered in London for its first in-person meeting of […]

Brussels, Belgium, 4th March 2026 - IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today […]

IAB Europe’s fourth annual State of Readiness – Sustainability in Digital Advertising Report provides a comprehensive snapshot of how the […]