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July 30, 2025
Driving Media Decarbonisation Through Precision: GMSF v1.2 and the Power of Contributed Data

In this blog post, Andrei Baragan, CTO, Cedara, and IAB Europe’s Data Analyst & Sustainability Lead, Dimitris Beis, explore how […]

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July 28, 2025
Looking Back at Interact 2025: Q&A Spotlight on CTV with Magnite

Following the release of our first exclusive Q&A with Dr. Daniel Knapp, where we unpacked the AdEx 2024 findings and […]

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July 23, 2025
IAB Europe Shares Positions on GDPR and ePrivacy Simplification

23rd July, 2025, Brussels, Belgium - As part of the European Commission's ongoing efforts to reduce regulatory burden and strengthen […]

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July 22, 2025
Inteziq LTD
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July 22, 2025
Top 5 Trends Defining European Retail Media in 2025 and How You Can Help Shape the Future

Our latest Attitudes to Retail Media Report was released last week. And it’s our most comprehensive look at the state […]

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July 21, 2025
Looking Back at Interact 2025: Q&A Video Series with Our Speakers

Interact 2025 once again brought Europe’s digital advertising community together for two days of inspiration, insight, and interaction,  and what […]

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July 18, 2025
Entries Now Open for the 2025 MIXX Awards Europe

Celebrating Future Proof Creativity in Digital Advertising 18th July, Brussels, Belgium - IAB Europe is thrilled to announce the launch […]

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July 17, 2025
IAB Europe Insights Revealed: Attitudes to Retail Media

24th July | 12:00 CET - Register Here Join this webinar as we delve into the latest insights on Retail […]

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July 17, 2025
MIXX Awards
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July 16, 2025
Bridging the Gaps in Retail Media Measurement: IAB Europe Supports Collaboration Following Findings of a UK Study into Retail Media From ISBA & Mediasense 

Now exceeding €10bn in advertising spend* across Europe, the rapid rise of Retail Media is unlocking new opportunities for brands […]

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July 16, 2025
Guide to Measuring Incrementality: Towards a More Structured Approach in Retail Media

Retail Media now accounts for 11% of total advertising spend in France (source: SRI, 2024), confirming its strategic role in […]

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July 15, 2025
Retail & Commerce Media Best Practice Bitesize Overviews

Essential Guidance for Building & Scaling Retail Media Success Our Retail & Commerce Media Committee has created two bite-sized best […]

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