Interactive Advertising Bureau

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November 23, 2023
IAB Europe's Attitudes to Programmatic 2023 Report

In order to understand the status of programmatic adoption across Europe on both the buy-side and sell-side of the digital […]

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November 23, 2023
IAB Europe Unveils 2023 Attitudes to Programmatic Advertising Report, Showcasing Industry Trends and Sustainability Focus

Brussels, 23rd November, 2023 — IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has today released […]

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November 23, 2023
European Advanced TV Uncovered 2023 by Freewheel

In collaboration with Colab Media Consulting, Freewheel interviewed - between August and September 2023 - 500 Marketing decision makers or […]

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November 23, 2023
Accurat
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November 23, 2023
Retail Media Hub
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November 23, 2023
Harmonising Language Use for Sustainability Approaches in Digital Advertising: Recommendations from IAB Europe’s Sustainability Standards Committee

The IAB Europe Sustainability Standards Committee, which acts as a vehicle for discourse between members from across the digital advertising […]

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November 22, 2023
eTail Germany

Connect with Digital Leaders from DACH’s Top Retailers and D2C Brands at eTail Germany from 19-20 March 2024 in Berlin. […]

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November 22, 2023
Exploring Retail Media Measurement: A Q&A with Our Retail Media Committee Experts 

Retail Media is transforming the digital advertising ecosystem and how brands invest in it. In a recent IAB Europe survey, […]

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November 15, 2023
That’s a Wrap! Key Takeaways from the IAB Europe Digital Advertising Sustainability Summit

On the 9th of November, around 100 stakeholders from across the advertising industry came together to discuss and debate sustainability […]

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November 14, 2023
IAB Europe's TCF 101 Webinar

Thursday 7th December | 12:00 CET - Register here IAB Europe is hosting a 101 session for anyone interested in […]

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November 14, 2023
Safety on TikTok 2023 Report

With over 150 million users across Europe every month, TikTok prioritises building trust, ensuring safety and users privacy. To find […]

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November 13, 2023
IAB Europe Transparency & Consent Framework Terms & Conditions

1) Introduction a) The Transparency & Consent Framework (the “Framework”) is a cross-industry effort to help publishers, technology vendors, agencies […]

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