The last few years have seen fierce competition for the Social Media crown. New and upcoming entities have emerged in […]

The figures in the latest IAB Europe - IHS report show that mobile advertising growth continues to accelerate and increased […]

Mobile display continues to outpace search and grew by an exponential 92.6% to €19 billion ($26 billion)   Brussels, 22 […]

London, 21st September 2016 - As customer journeys become increasingly complex and fast-paced, it’s imperative for marketers to understand the […]

Online advertising is essential to the success of the European digital market. It has a key role in helping fund […]

Coalition for Better Ads Will Use Research, Advocacy to Develop and Implement New Standards COLOGNE, GERMANY (dmexco) - September 15, […]

IAB Europe announced at dmexco that the total programmatic display advertising market in Europe jumped 70.3% from €3.4bn in 2014 […]

Mobile display traded programmatically more than any other format Cologne, 14 September 2016 – At dmexco today, IAB Europe announced […]

"Header Bidding is one of the most discussed topics in the programmatic industry. Now it is being implemented and tested […]

eBay Kleinanzeigen, Germany’s largest classified ads marketplace and subsidiary of the global online marketplace eBay, has been renowned as a […]

Wayfair, a leading online destination for furniture, home furnishings, décor, and goods, sought to turbo-charge the performance of its digital […]

For Bannerconnect, executing sophisticated segmentation strategies often leads to complexity in one of two ways: buyers either need to juggle […]