Interactive Advertising Bureau

Search Results

July 18, 2017
IAB Europe Webinar Recording: European Online Advertising Spend 2016

As the recently published AdEx Benchmark 2016 report shows, European online advertising has continued to deliver double-digit growth and has […]

Read More
July 12, 2017
Press Release: Quantcast’s Real-time Advertising Academy receives IAB Europe Endorsement

Brussels, 13 July 2017 - When it comes to education, IAB Europe takes a two-pronged approach: support and content creation. […]

Read More
July 12, 2017
IAB Europe position paper: Position on the proposal for an ePrivacy Regulation

Summary The ePrivacy Regulation doubles down on the approach that has irritated internet users with ubiquitous consent banners and other […]

Read More
July 9, 2017
Member report: NEWBASE - Marketing Priorities 2017

In a rapidly changing media world, as marketers, we need to keep up with what is going on around us, […]

Read More
July 6, 2017
IAB Europe, IHS Markit and IAB Report: Global Mobile Advertising Revenue 2016

IAB Europe, the IAB and IHS Markit revealed their global figures for mobile advertising revenue. The figures show that mobile […]

Read More
July 6, 2017
IAB Europe Press Release: Global Mobile Advertising revenues tops €63 billion ($83 billion) in 2016

Mobile display continues to dominate spend with a 54% share at €34 billion ($45 billion) Brussels, 7 July 2017 – […]

Read More
July 5, 2017
Steve Thompson - IAB Romania Recommended

Bio With expertise and experience in the digital industry spanning 20 years of media disruption and innovation, Steve specialises in […]

Read More
July 5, 2017
Online advertising spend across Europe shows strong growth for another year considerably above GDP, but not all players share this growth

The latest AdEx Benchmark report published by IAB Europe shows that in 2016 online advertising spending across Europe reached a […]

Read More
July 4, 2017
Member case study: Kantar Millward Brown - Delivering cost-effective incremental reach to TV

TV viewing is no longer limited to the living room. Today’s viewers watch what they want to, when they want […]

Read More
June 28, 2017
Proposed ePrivacy Regulation: An Internet without data flows?

In a legislative discussion that already has an aura of déjà vu coming so soon after four years of discussion […]

Read More
June 28, 2017
IAB Europe Press release: Latest AdEx Benchmark Report Details Continued Shift to Mobile and Video Advertising

Brussels, 29 June 2016 – IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 […]

Read More
June 28, 2017
IAB Europe report: AdEx Benchmark 2016 – the definitive guide to Europe’s online advertising market

IAB Europe, in collaboration with IHS Markit, has  published the eleventh AdEx Benchmark 2016 Report1 – the definitive guide to […]

Read More
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram