Interactive Advertising Bureau

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July 27, 2020
IAB Europe Research Awards Winning Case Studies

The annual IAB Europe Research Awards recognise and showcase great European digital research projects and the contribution they have made […]

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July 27, 2020
MIXX Awards Europe 2020 Winning Case Studies

MIXX Awards Europe is IAB Europe’s annual digital advertising creativity competition that recognises and celebrates the best digital advertising campaigns […]

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July 24, 2020
IAB Europe Guide to Brand Safety & Brand Suitability

IAB Europe has launched this Guide to share background context on brand safety in Europe, pan-European definitions for brand safety […]

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July 24, 2020
IAB Europe Releases ‘Guide to Brand Safety & Brand Suitability Definitions & Best Practices Across Europe’

INDUSTRY EXPERTS COLLABORATE FOR PAN-EUROPEAN DEFINITIONS 24th July 2020, Brussels, Belgium: IAB Europe, the leading European-level industry association for the […]

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July 23, 2020
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes

WARC spoke to IAB Europe's Marketing and Industry Programmes Manager, Marie-Clare Puffett, about the importance of digital media for delivering […]

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July 22, 2020
TCF v2.0 In Practice (Part 3) – Webinar for Publishers (Recording)

IAB Europe, in partnership with IAB Tech Lab, announced on 21 August 2019 the launch of the second iteration of […]

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July 22, 2020
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors

Are you a vendor and want to know how to implement the TCF? Check Out Our Latest Blog Post Below! […]

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July 16, 2020
New Member Research - SpotX’s Connected TV Viewership Report

Connected television (CTV) has been considered the new kid on the block since its emergence as a complement to satellite, […]

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July 15, 2020
Webinar Recording: Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

Led by Dr. Daniel Knapp, IAB Europe’s Chief Economist, The Economic Trends Forum (ETF) offers market analysis and industry insights […]

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July 15, 2020
Webinar Slides (members only): Economic Trends Forum – 2019 Digital Ad Spend Trends And 2020 Outlook

Led by Dr. Daniel Knapp, IAB Europe’s Chief Economist, The Economic Trends Forum (ETF) offers market analysis and industry insights […]

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July 15, 2020
IAB Europe AdEx Benchmark 2019 Report

The AdEx Benchmark report is the definitive guide to advertising expenditure in Europe covering 28 markets. Following on from the […]

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July 15, 2020
IAB Europe Releases Full 2019 AdEx Benchmark Report

DETAILS ALL FACTORS CONTRIBUTING TO 12.3% ANNUAL GROWTH INCLUDES MARKET BREAKOUTS FOR SOCIAL AD SPEND FOR FIRST TIME Brussels, Belgium, […]

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