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October 9, 2025
Reflecting on Three Years of Our Retail & Commerce Media Committee

In this blog post, our Industry Development & Insights Director, Marie-Clare Puffett, reflects on the incredible work and growth of […]

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October 9, 2025
IAB Europe Opens Public Comment on Updated Commerce Media Measurement Standards and New Flexible Ad Size Guidelines for Retail Media Networks

9th October 2025, Brussels, Belgium - IAB Europe, the leading European-level association for the digital marketing and advertising ecosystem, today […]

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October 9, 2025
Commerce (including Retail) Media Measurement Standards V2 - Open for Public Comment

Standardisation is crucial to unlocking efficiency, consistency, and trust in Retail and Commerce Media. Developed by our Retail & Commerce […]

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October 9, 2025
Flexible Ad Size Guidelines for Retail Media Networks - Open for Public Comment

As Retail Media continues to grow, traditional ad formats often fail to integrate smoothly within retailer websites. This has led […]

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October 8, 2025
Mirakl Ads
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October 7, 2025
Retail Media Advertising in Europe 2025 - Key Stats Infographic

Discover the latest Retail Media in Europe Stats. Get a clear picture of how Retail Media is growing across Europe […]

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October 6, 2025
Ad Layer
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October 6, 2025
New IAB Europe's Attitudes to Digital Advertising Survey Now Open!

The latest edition of our Attitudes to Digital Advertising Survey is now open! As a valued member of the digital […]

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October 2, 2025
IAB Europe’s Virtual Programmatic Day – H2 2025

26th November | 12:00 CET - Register here Join us on 26th November for IAB Europe’s Virtual Programmatic Day (VPD), the […]

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October 1, 2025
Updated Guide to Attention in Digital Advertising

Originally published in May 2023 and now refreshed with the latest insights, our Guide to Attention, developed by our Programmatic […]

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September 30, 2025
LEAF 2.0: Major Updates to IAB Europe’s Platform for Sustainable Digital Advertising

IAB Europe is pleased to introduce a major update to our LEAF platform, further strengthening its ability to support stakeholders […]

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September 29, 2025
Advancing Retail Media Standards: Highlights from Our Q3 Retailer Council Meeting in Amsterdam

On 23rd September, our members of our Retailer Council  gathered at the Ahold Delhaize headquarters in Amsterdam for our Q3 […]

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