Interactive Advertising Bureau

Search Results

October 31, 2024
A Q&A with IAB Europe’s Retail Media Committee - Overview of the Retail Media Measurement Standards for Europe

As Retail Media continues to proliferate the daily media and advertising news headlines, IAB Europe asked two core members of […]

Read More
October 30, 2024
[Guest Member Blog Post] Building Trust and Precision in Advertising with Zero-Party Data with Ogury

In this week's member guest blog post, we hear from Lawrence Horne, Country Director UK at Ogury, who shares key […]

Read More
October 30, 2024
Unlock Exclusive Insights at Digital World Marketing Forum (DMWF) Europe: IAB Europe Members Can Save 30%

Digital Marketing World Forum is thrilled to be partnered with IAB Europe!  As digital landscapes continue to shift, staying ahead […]

Read More
October 30, 2024
IAB Europe Launches New Retail Media Certification Programme in Beta Phase to Drive Transparency and Accountability in Retail Media Measurement

Brussels, Belgium, 30th October -  IAB Europe is pleased to announce the Beta test launch of the Retail Media Certification […]

Read More
October 28, 2024
Retail Media Certification Programme
Read More
October 25, 2024
Mobian LLC
Read More
October 22, 2024
Pentaleap
Read More
October 22, 2024
IAB Europe Public Statement on the Draghi Report

IAB Europe welcomes the report on “The future of European competitiveness”, prepared by Mario Draghi, and its comprehensive analysis of […]

Read More
October 18, 2024
[Watch on Demand] IAB Europe's The Great Debate - Trust & Transparency 2024

On 16th October, we hosted our Great Debate webinar, where we explored the future of trust and transparency in 2024 […]

Read More
October 17, 2024
IAB Europe's Guide to Omnichannel Retail Media

Despite its fragmentation, Europe's Digital Retail Media Advertising market is growing rapidly, with ad spend projected to hit €31 billion […]

Read More
October 17, 2024
IAB Europe’s Retailer Digital Advertising Capability Map - Updated October 2024

Retail Media digital advertising investment in Europe is projected to reach €31 billion by 2028, underscoring the transformative impact of […]

Read More
October 16, 2024
PixFuture Media Inc.
Read More
1 29 30 31 32 33 303
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram