Findings from the IAB Europe Metrics and KPIs survey demonstrate stakeholder priorities for digital measurement. Industry stakeholders state their priorities […]
Findings from the IAB Europe Metrics and KPIs survey demonstrate stakeholder priorities for digital measurement. Industry stakeholders state their priorities […]
IAB Europe is delighted to announce the winners for its 2014 Research Awards, sponsored by comScore. The awards recognise and […]
IAB Europe has developed Brand Builders, a suite of six recommended brand advertising formats which offers a new branding environment […]
The chart below has been compiled by IAB Europe with the support of national IABs and members. It explains the […]
Millward Brown's AdReaction Video study explores how, where and why multiscreen users in 42 countries are viewing video, and what […]
Access the IAB Europe AdEx Benchmark reports, the definitive guides to the state of the European online advertising market, from […]
Global Mobile Advertising Revenue Hits €14.6 Billion ($19.3 Billion) in 2013 Nearly Doubling from Previous Year, According to IAB Europe, […]
IAB Europe, the U.S. IAB Mobile Marketing Center of Excellence, and IHS revealed during a webinar their global figures for […]
On 9th November, IAB Europe hosted the H2 2022 Virtual Programmatic Day, and with almost 700 people in attendance, it […]