Interactive Advertising Bureau

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March 9, 2017
“ePrivacy” and unintended consequences in the era of fake news

There is hysteria about online advertising in Brussels these days. The mood risks ushering in new rules on electronic privacy […]

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March 2, 2017
IAB Europe Webinar Recording: Key Operational Considerations for Native Advertising and Content Marketing

You can watch the recording of the third webinar entitled Key Operational Considerations for Native Advertising and Content Marketing below. This […]

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March 1, 2017
Member report - IAB Italy - The State of Art of Adblocking in Italy

Research project by ASSOCOM, FCP-ASSOINTERNET, FEDOWEB, GROUPM, IAB ITALIA, NETCOMM, UPA You can browse the report or download it below.

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February 27, 2017
Member report - Kantar Millward Brown - AdReaction: Engaging Gen X, Y and Z

AdReaction: Engaging Gen X, Y and Z is the first global study to reveal Gen Z’s behaviours, attitudes and responses […]

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February 27, 2017
Member report - Turn - 2016 Agency Report: Bridging the Disconnect Between Creatives and Data

A survey of agency professionals found that the majority of respondents said they depend on data insights to inform creative […]

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February 24, 2017
Press Release: comScore Announces UK Launch of Video Metrix® Multi-Platform to Measure Video Audiences Across Smartphones, Tablets and Desktops

Launch Includes Mobile Video Reporting for YouTube and Its Partner Channels to Bolster Measurement of Distributed Content London, 23 February […]

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February 24, 2017
Gözde Alemli - IAB Turkey Recommended

Bio Gözde Alemli has extensive eCommerce and entrepreneurial experience after working in various marketing and business development roles for more […]

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February 24, 2017
Volkan Demir - IAB Turkey Recommended

Bio Over ten years digital media experience gained across roles in both global & local clients, spanning all areas of […]

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February 23, 2017
Doru Panaitescu - IAB Romania Recommended

Bio - active in marketing online/digital since 1998 - independent consultant since 2007 - certified trainer since 2009 - training programmes delivered for:  […]

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February 23, 2017
Dave Katz - IAB UK Recommended

Bio Dave has been working in Digital Media since 1999, spending around 9 years at i-level, Havas (Head of Digital […]

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February 22, 2017
Tweakers: establishing the dialogue with users to tackle ad blocking and embrace new business opportunities

Tweakers is an active member of IAB Netherlands. To learn more about how IAB Netherlands has been working with other […]

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February 22, 2017
Ilke Yirik - IAB Turkey Recommended

  Bio Ilke is Head of Programmatic at PUBLICIS- STARCOM MEDIAVEST- VIVAKI TURKEY and has a vast experience in the industry. Her […]

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