Interactive Advertising Bureau
post thumbnail

Privacy Sandbox: Insights into early testing results

 

Wednesday 26th April| 15:00 CET  – Register here

IAB Europe in collaboration with RTB House, Criteo and Google is offering another webinar on Privacy Sandbox which focuses on initial testing results from early Privacy Sandbox testers within Europe.

In this session you will hear an update on the latest Privacy Sandbox developments directly from Google’s Chrome team before both Criteo and RTB House will share their initial learnings from their tests with Topics and FLEDGE.

Chrome intends to launch the APIs to all Chrome users this summer. This webinar provides a unique opportunity to learn more about how companies are preparing and your chance to ask experts from across the industry about their learnings and what to expect in the future.

 

Agenda

  • Introduction and welcome 
  • An update on the Privacy Sandbox 
  • Testing results from Criteo
  • Testing results from RTB House 
  • Q&A 

 

Speakers

Scott Friesen, Strategic Partner Manager, Google

Scott is a partner manager in the Privacy and Chrome team in the UK and has 10 years experience working on web and advertising technologies. At Google he has previously worked on launches of new web app APIs and performance initiatives with publishers, content creators and platforms. Since 2019 he has been helping to educate the web ecosystem about the Privacy Sandbox, Chrome's efforts to protect people's privacy online while enabling a sustainable open web. 

 

Julien AIMONINO, Senior Product Manager, Criteo

Julien supervises Criteo’s involvement in the Privacy Sandbox for FLEDGE and Topics APIs. He spent 8 years in the nuclear industry as engineering lead and project manager, followed by 6 years, since now, in product management for leading software companies and a startup. He’s passionate about skiing and alpinism.

 

Thomas PRIEUR, Senior Product Manager, Criteo

Thomas started working at Criteo 4 years ago. He first worked as a data scientist, mostly focusing on reporting data for Criteo clients. He moved to a Product Management position early 2022, still focusing on setting up the right measurement tools for Criteo clients. As part of that, he coordinates the efforts related to the Privacy Sandbox and related initiatives, with a focus on Measurement APIs.

 

Mateusz Rumiński, Private Advertising Ecosystem Go-To-Market Lead, RTB House

Mateusz focuses on getting RTB House prepared for the cookieless world. His work includes conducting research, running experiments, and educating both internal and external stakeholders on the future of the advertising industry. He is an active participant of various industry groups in forums such as the W3C. He frequently shares his findings in papers, articles, or at industry events. His recent publications relate to FLEDGE experiments conducted by RTB House. Prior to joining the company, Mateusz worked as a management consultant specialising in digital strategy.

 

Register Here

JOIN IAB EUROPE

Shape the future of digital marketing & advertising

Join today
IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
Belgium
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram