8th July 2025 | 15:00 CET - Register here for virtual attendance & Register here for In-person attendance
The Virtual Programmatic Day (VPD) brings together industry experts and thought leaders to explore the latest trends, drivers, and barriers impacting programmatic trading in Europe. This is the largest virtual event in the programmatic industry, with global leaders and experts coming together for a series of panel discussions and audience Q&As in a fully interactive and engaging experience.
This event will be held in a hybrid format in London hosted by Rakuten Advertising, with limited spaces available for in-person attendance.
To join us in-person, please register your interest here; your spot will be confirmed via email.
Alternatively, you can register to participate virtually for free on Zoom here!
Agenda (UK time):
13:00 – 14:00 - Guest Registration and Light Refreshments
14:00 – 16:00 - Welcome and Panel Discussions
Opening remarks followed by four live-streamed panel sessions, organised by IAB Europe
14:05-14:30 Panel 1: H1 Learnings, H2 Outcomes: The State of Programmatic
14:30-15:00 Panel 2: Omnichannel Programmatic: Growth in Retail Media, CTV, DOOH, and Audio
15:00-15:30 Panel 3: How to Win with Curation
15:30-16:00 Panel 4: Pay Attention: How is Attention Measured and When is it Relevant?
16:00 – 17:00 - Networking Reception
Enjoy a variety of savoury canapés, accompanied by wine, beer, and a range of alcohol-free options.
Speaker line-up to be announced shortly – stay tuned!
