IAB Europe Event: Economic Trends Forum Webinar – 2021 Outlook
The webinar will take place on 14th January at 16.00 CET / 15.00 GMT. Register here to secure your place.
Led by Dr. Daniel Knapp, IAB Europe’s Chief Economist, The Economic Trends Forum (ETF) offers market analysis and industry insights for our corporate members and network of National IABs.
As an exceptional year for advertising has drawn to a close, this ETF looks back at 2020 and what we have learned from re-forecasting the impact of Covid-19 on the advertising market. With the pandemic still holding European societies in its grasp, we explore what to expect for 2021 in terms of digital ad market growth, and what the key underlying dynamics are.
This is a live event that will feature an audience Q&A session, following Daniel’s presentation.