Interactive Advertising Bureau
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B2B Online Europe 2026

B2B Online Europe 2026 brings together 300+ senior eCommerce, digital, marketing and commercial leaders from Europe's leading manufacturers and distributors to explore the strategies driving measurable digital growth. 

Taking place on 2–3 December 2026 at the Maritim proArte Hotel Berlin, focusing on turning AI, data and digital investment into real commercial value. Through practical case studies, peer-led discussions and interactive sessions, attendees will discover how leading organisations are improving search, personalisation, self-service and customer experience while overcoming data, legacy system and organisational challenges to accelerate growth. 

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