Interactive Advertising Bureau

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#OMR23 - THE FESTIVAL FOR THE DIGITAL UNIVERSE

Amy Mazzola
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05/05/2023
  Just like last year, the OMR Festival is expected to draw more than 70,000 visitors to the Hamburg Messe […]

That’s a Wrap! Check Out the Highlights and Session Recordings From Our Great Debate on Retail Media

Lauren Wakefield
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25/04/2023
On the 18th of April, IAB Europe hosted its first hybrid Great Debate event of 2023 to discuss and debate […]

Want to Know More About the Next Iterations to the TCF? Join IAB Europe's New Webinar Series this April

Amy Mazzola
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13/04/2023
  In order to respond to the changes and needs of the market, while continuing to help players in the […]

Have Your Say in the latest IAB Europe & GroupM Nexus European-Wide Digital Audio Advertising Survey

Lauren Wakefield
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12/04/2023
We’re teaming up with GroupM Nexus to invite you to participate in an exclusive survey that aims to understand consumption […]

Members of IAB Europe’s Programmatic Trading Committee Have Come Together to Compile a Q&A Blog on Measurement in a Post Third-Party Cookie Environment

Amy Mazzola
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05/04/2023
  The impending termination of support for third-party cookies on Google Chrome means that many of the metrics that marketers […]

International Knowledge Exchange on Audience Measurement

Amy Mazzola
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04/04/2023
   IAB Europe have worked with the teams at CIMM, egta, EACA and WFA to curate this International Knowledge Exchange […]

Guest Blog Post with Meta - Meta Launches Brand Suitability Controls and Third Party Verification for Feed Powered by AI

Amy Mazzola
|
04/04/2023
    In this week’s member guest blog post we caught up with Samantha Stetson,  VP, Client Council and Industry […]

IAB Europe’s New Research & Insights Forum

Amy Mazzola
|
03/04/2023
IAB Europe is pleased to announce the launch of its new Research & Insights Forum, which is an evolution of […]
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IAB Europe
Rond-Point Robert
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