Interactive Advertising Bureau

Search Results

November 5, 2025
Future-Proof Your Digital Advertising Skills - Sustainability Expertise as a Business Advantage

With COP30 taking place next week in Brazil, global attention is once again turning to the urgent need for collective […]

Read More
November 5, 2025
Retail Media Impact Summit Q&A: AI’s Transformative Role in Retail Media with Moloco

In September, we hosted our inaugural Retail Media Impact Summit in the heart of Amsterdam. A landmark event that brought […]

Read More
November 5, 2025
Retail Media Roundtable - How AI Is Reshaping Strategy, Measurement & Shopper Experience

AI is transforming Retail Media, from smarter targeting and real-time optimisation to better shopper experiences. In this episode, Drew Cashmore, […]

Read More
November 3, 2025
Advancing Incrementality Measurement: Insights from the Retail Media Impact Summit & Next Steps

At our Retail Media Impact Summit in Amsterdam, one of the most thought-provoking sessions tackled a critical and often debated […]

Read More
November 3, 2025
Guidelines for Incremental Measurement in Commerce Media

As marketing budgets increasingly shift into Commerce Media, marketers face mounting pressure to prove that their investments drive genuine business […]

Read More
November 3, 2025
Key Takeaways from Our First-Ever Connected TV (CTV) Workshop in Brussels

On 21st October, we hosted our first-ever Connected TV (CTV) Workshop in Brussels, bringing together sell-side experts from EGTA, Amazon, […]

Read More
November 3, 2025
Retail Media Roundtable - How to Build an Omnichannel Retail Media Network from Scratch

In this episode, Jason Wescott (WPP Media & Chair of IAB Europe’s Retail & Commerce Media Committee) speaks with Jamie Kristow (CEO, […]

Read More
October 31, 2025
[Watch on Demand] IAB Europe's The Great Debate: AI

On 30th October 2025, we hosted our Great Debate on AI, a thought-provoking virtual event that explored the transformative impact […]

Read More
October 31, 2025
IAB Europe Responds to the EDPB Public Consultation on Draft Guidelines 3/2025 on the Interplay Between the DSA and the GDPR

Brussels, Belgium, 31st October 2025 – IAB Europe, together with Alliance Digitale, BVDW, IAB Italia, IAB Polska, IAB Spain, and […]

Read More
October 30, 2025
IAB Tech Lab International Summit 2025

IAB Tech Lab’s International Summit is happening on 6th November 2025 in London! This revolutionary event brings together global industry […]

Read More
October 30, 2025
Allegro sp. z o.o.
Read More
October 29, 2025
Streams & Screens - Unlocking German Viewing Behaviour and Ad Engagement

Magnite’s latest research explores how German audiences are engaging with ad-supported streaming platforms - and how advertisers can capitalise on […]

Read More
1 5 6 7 8 9 318
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram