IAB Europe welcomes the report on “The future of European competitiveness”, prepared by Mario Draghi, and its comprehensive analysis of […]
On 16th October, we hosted our Great Debate webinar, where we explored the future of trust and transparency in 2024 […]
Despite its fragmentation, Europe's Digital Retail Media Advertising market is growing rapidly, with ad spend projected to hit €31 billion […]
Retail Media digital advertising investment in Europe is projected to reach €31 billion by 2028, underscoring the transformative impact of […]
16th October | 12:00 CET - register here Join us for the Great Debate as we explore the future of […]
In this week's member guest blog post, we hear from Nick Welch, Head of Programmatic, EMEA at IAS, who shares […]
IAB Europe’s Industry Development & Insights Director, Marie-Clare Puffett, shares her thoughts on the need for standardisation in in-store Retail […]
In the world of digital advertising, Made-for-Advertising (MFA) sites have become a significant concern. These websites exist primarily to serve […]