This blog reviews the programmatic market today and how it compares to other revolutionary technologies throughout history. By David Frew, Senior […]

What is the International IAB/ABC Spiders and Robots list? The International IAB US/ABC UK Spiders & Robots List is a key resource for digital […]

Following today’s judgment of the CJEU in Case C-362/14 Maximilian Schrems v Data Protection Commissioner invalidating the “Safe Harbour” Decision, […]

At dmexco 2015, IAB Europe announced that the total programmatic display advertising market in Europe
jumped 70.5% from €2.14bn in 2013 to €3.65bn in 2014.

Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking
advantage of the increased growth of mobile to engage with key audiences.

This report examines attitudes towards programmatic across the global advertising ecosystem.

At Dmexco 2015, IAB Europe announced that that the total programmatic display advertising market in Europe jumped 70.5% from €2.14bn in […]

Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth […]

More than 600 advertiser sites were audited in the first European Advertiser Mobile Audit to highlight the uptake of mobile […]

This new report from IAB Europe on shopping trends across Europe reveals: How Europeans find out about products and their research […]

The 2014 report reveals that the European programmatic market increased 70.5% to €3.65bn. For the first time programmatic mobile and […]

Research from IAB Europe in collaboration with nine national IABs reveals that advertisers are taking advantage of the increased growth […]