Interactive Advertising Bureau

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May 29, 2025
Interact 2025 - Mainstage Morning Highlights

The energy in the room was electric as the Interact 2025 mainstage opened on 21st May 2025 in Brussels with […]

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May 29, 2025
Interact 2025 - Inspiring and Informative Afternoon Workshop Highlights

After a morning of big-picture insights on the mainstage, the afternoon workshops at Interact 2025 offered attendees the chance to […]

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May 29, 2025
Interact 2025 - Highlights From Our Deep-Dive Afternoon Masterclasses

As the day progressed, Interact 2025 shifted into a more focused gear with a series of expert-led afternoon masterclasses designed […]

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May 29, 2025
Beyond the Billion: What Europe’s €118.9bn Digital Ad Market Tells Us About the Future

The European digital advertising market has reached a significant milestone. According to the 2024 AdEx Benchmark Report, released by IAB […]

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May 29, 2025
Retail Media Impact Summit 2025

Our annual flagship conference ‘Interact’ weclomed industry leaders from across Europe and beyond on the 21st - 22nd of May […]

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May 29, 2025
IAB Europe Officially Launches Retail Media Certification Programme for Retailers and Expands Beta Test to Ad Tech Participants

Brussels, Belgium, 29th May 2025 – IAB Europe has announced the official launch of its Retail Media Certification Programme for […]

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May 28, 2025
DMEXCO 2025

17th-18th September | Register here Save the date: On September 17th & 18th, 2025, DMEXCO will once again bring the who’s who of […]

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May 28, 2025
[Watch on Demand] State of The Nation: Trends in Advertising Expenditure in Europe

Tune in to our latest edition of State of the Nation with our Chief Economist, Dr. Daniel Knapp, as he […]

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May 27, 2025
Cannes is Calling: Meet the Team at Cannes Lions 2025

The digital advertising community is preparing to gather once again on the sun-soaked shores of the French Riviera for the […]

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May 26, 2025
IAB Europe's Virtual Programmatic Day H1 2025 Hybrid in London 

8th July 2025 | 15:00 CET - Register here for virtual attendance The Virtual Programmatic Day (VPD) brings together industry […]

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May 23, 2025
Retail Media Certification Virtual Townhall

12th June | 15:00 CET As Retail Media rapidly matures, now is the time to align with trusted standards and […]

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May 22, 2025
S8. Ep 2 - Tackling the Carbon Cost of Digital Advertising

In this episode, our Data Analyst & Sustainability Lead, Dimitris Beis, sits down with Audrey Danthony, Co-founder - Chief Product […]

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