Interactive Advertising Bureau

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June 2, 2025
IAB Europe Releases DSA Transparency Implementation Guidelines 1.1

In a joint effort involving IAB Europe, IAB Tech Lab, EDAA and stakeholders across the advertising industry to support compliance […]

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May 30, 2025
Nielsen's 2025 Annual Marketing Report

The global marketing landscape in 2025 is a dynamic one. AI’s rapid evolution and the rise of shoppable advertising present […]

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May 29, 2025
That’s a Wrap! Check Out All of the Highlights From Interact 2025 in Brussels

From Brussels with clarity and purpose, Interact 2025 brought together the brightest minds in digital advertising for two days of […]

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May 29, 2025
Interact 2025 - Mainstage Morning Highlights

The energy in the room was electric as the Interact 2025 mainstage opened on 21st May 2025 in Brussels with […]

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May 29, 2025
Interact 2025 - Inspiring and Informative Afternoon Workshop Highlights

After a morning of big-picture insights on the mainstage, the afternoon workshops at Interact 2025 offered attendees the chance to […]

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May 29, 2025
Interact 2025 - Highlights From Our Deep-Dive Afternoon Masterclasses

As the day progressed, Interact 2025 shifted into a more focused gear with a series of expert-led afternoon masterclasses designed […]

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May 29, 2025
Beyond the Billion: What Europe’s €118.9bn Digital Ad Market Tells Us About the Future

The European digital advertising market has reached a significant milestone. According to the 2024 AdEx Benchmark Report, released by IAB […]

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May 29, 2025
Retail Media Impact Summit 2025

Our annual flagship conference ‘Interact’ weclomed industry leaders from across Europe and beyond on the 21st - 22nd of May […]

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May 29, 2025
IAB Europe Officially Launches Retail Media Certification Programme for Retailers and Expands Beta Test to Ad Tech Participants

Brussels, Belgium, 29th May 2025 – IAB Europe has announced the official launch of its Retail Media Certification Programme for […]

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May 28, 2025
DMEXCO 2025

17th-18th September | Register here Save the date: On September 17th & 18th, 2025, DMEXCO will once again bring the who’s who of […]

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May 28, 2025
[Watch on Demand] State of The Nation: Trends in Advertising Expenditure in Europe

Tune in to our latest edition of State of the Nation with our Chief Economist, Dr. Daniel Knapp, as he […]

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May 27, 2025
Cannes is Calling: Meet the Team at Cannes Lions 2025

The digital advertising community is preparing to gather once again on the sun-soaked shores of the French Riviera for the […]

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