IAB Europe's Digital Dawn Podcast - Season 2, Episode 2: 2021 Holiday Season Insights
Listen to the podcast here.
In our latest episode, IAB Europe’s CMO, Helen Mussard talks to Alex Elmeir, Managing Director, International at Outbrain as they take a deep dive into Outbrain’s latest Guide to Consumer Insights and digital strategies for the 2021 Holiday shopping season. They discuss how consumer shopping habits have shifted, what is driving growth in the online shopping world, and what the top priorities should be for brands looking to reach consumers over the festive period.
Get Your Free Copy of Outbrain’s 2021 Holiday Guide
Outbrain surveyed over 8,000 shoppers worldwide in order to recommend digital strategies that optimise any marketing campaign, based on today’s shopper.
Get the latest consumer insights to inform your marketing strategies for the 2021 holiday shopping season.