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In this episode IAB Europe’s CMO, Helen Mussard talks to Emily Roberts, Programmatic Trading Manager, EMEA, at BBC Global News and Sophie Toth, Programmatic & Ad Tech Lead at EuroNews about women in programmatic and the Women in Programmatic Network. The talk about what it’s like to be a woman in the programmatic space, how the Women in Programmatic Network came about, and some of the great work they are doing to create a better gender balance in our industry.
About the Women in Programmatic Network
The Women in Programmatic Network meet once a month to discuss the latest and greatest in the programmatic world. They talk about concerns women in the programmatic world may have, share support from a team of experts, and try to understand elements of programmatic in more detail.